The Future is for the Originals

The best creative work has never been about the tools. On the road to Protein Foundry in Daybreak, Coby sits down with Ash of Weapon to talk about what makes creative endure, why every brand needs a great story, and what it actually means to be original in the age of AI. Ash opens with a story he's never met anyone else who can match. He wanted kids, so he made it happen: embryos, a surrogate, two exits down the freeway, and now twins, three nannies, and a branding agency to...