Aug 11, 2026 · 1 hr 2 min · 12 segments
 **The Problem**: That type…
John RoderickHost
Merlin MannHost
And what I'm saying is regardless of how, whatever your presentation is in this world, if you're, if you're like, you're dealing with somebody who does something all the time every day, like you're getting on a bus and you got to pay your fare.
For example, it's like, like if they know what you're supposed to do a lot more than you know what you're supposed to do.
And like in the same way that sometimes we agree to repairs on our automobile that we might not prefer.
In this case, what are you going to say to that guy? Could you take about two thirds of those peppers off because I'm a pussy? Or say, when he says, do you like jalapenos, be
How
He's got to have a calibrated sense of what your average American wants in terms of jalapenos on the sandwich.
And this expressed to me, at least, that this guy... has alone among men a desire to eat a cup and a half of jalapenos.
I think that's a thing among America's small business owners is I make it the way I like it.
There was this guy in Sarasota who'd bought an old fast food place and had made it into his own fast food place, except it was also kind of like a den.
from a dream but if you think about going into like you go into an Arby's or a Hardee's or a whatever and like you know even at its worst like the lobby looks okay but he was the only person working in this place and the most distinguishing characteristic was well number two he made it the way he liked it which meant that everything had an egg on it but also the best part was while he was waiting for people to come in and place an order in his air sat second hand hand me down he had a lazy boy chair behind the counter oh no No, that doesn't.
And what I'm saying is regardless of how, whatever your presentation is in this world, if you're, if you're like, you're dealing with somebody who does something all the time every day, like you're getting on a bus and you got to pay your fare.
For example, it's like, like if they know what you're supposed to do a lot more than you know what you're supposed to do.
And like in the same way that sometimes we agree to repairs on our automobile that we might not prefer.
In this case, what are you going to say to that guy? Could you take about two thirds of those peppers off because I'm a pussy? Or say, when he says, do you like jalapenos, be
How
He's got to have a calibrated sense of what your average American wants in terms of jalapenos on the sandwich.
And this expressed to me, at least, that this guy... has alone among men a desire to eat a cup and a half of jalapenos.
I think that's a thing among America's small business owners is I make it the way I like it.
There was this guy in Sarasota who'd bought an old fast food place and had made it into his own fast food place, except it was also kind of like a den.
from a dream but if you think about going into like you go into an Arby's or a Hardee's or a whatever and like you know even at its worst like the lobby looks okay but he was the only person working in this place and the most distinguishing characteristic was well number two he made it the way he liked it which meant that everything had an egg on it but also the best part was while he was waiting for people to come in and place an order in his air sat second hand hand me down he had a lazy boy chair behind the counter oh no No, that doesn't.
The rest of this transcript — segmented and speaker-labeled, so you land on the exact moment something was said
Search every transcript — by keyword, by phrase, or by meaning, across every show Radar indexes
Trends — what is surging across podcasts, measured against its own baseline
Alerts — when a name you follow appears in a newly indexed episode
No account is needed to search Radar.