Oct 15, 2026 · 41 min · 23 segments
We’ve got 19 days before the midterms! Trump is doing everything that he can to distract from his unprecedented corruption and historic low approval, while Republican candidates are doing everything…
Steve PiersonHost
Jason BerlinHost
Uh, and, um, and they were both really great if you haven't had a chance to check them out.
Uh, the first one was with Tim Fullerton, that talks about how we are reaching people in this new media climate.
And, uh, uh, he's doing great work with the Find Out network, especially to reach out to young men and break up the, uh, disrupt the misogyny in this manosphere with more, you know, progressive male voices.
And then of course we had Jiggy, Dr. Jiggy Jeronimo, and Kate Catherall talking about their new, uh, new report that they've done and study about how we communicate with feelings over facts.
And if you are listening to this now and haven't heard that interview specifically, it's really important because it speaks to how we actually motivate people to, to vote and to get out and communicate and, um, uh, you know, any kind of persuasion that we have.
And, um, unfortunately, leading with facts, as we have all f- probably found with our friends and family, doesn't work.
Dr. Gigi Geronimo is a neuroscientist, and so a lot of this is, you know, politic- political learnings, but, um, also it's just neuroscience and how the brain works.
And we have these, uh, you know, kind of receptors that push things away that make us feel uncomfortable, you know? And, um, and so our, our initial instinct when we are confronted with something counter to what we believe or what we pr- say we believe is to fight it, is to push away from that, you know? So that's why leading with feelings, uh, stuff that we can all relate to that hits us i- in our, our hearts is, is much more effective.
And it's so funny that as liberals, we're, as liberals we're like, "You have to appeal to f- to feelings, not facts.
Uh, and, um, and they were both really great if you haven't had a chance to check them out.
Uh, the first one was with Tim Fullerton, that talks about how we are reaching people in this new media climate.
And, uh, uh, he's doing great work with the Find Out network, especially to reach out to young men and break up the, uh, disrupt the misogyny in this manosphere with more, you know, progressive male voices.
And then of course we had Jiggy, Dr. Jiggy Jeronimo, and Kate Catherall talking about their new, uh, new report that they've done and study about how we communicate with feelings over facts.
And if you are listening to this now and haven't heard that interview specifically, it's really important because it speaks to how we actually motivate people to, to vote and to get out and communicate and, um, uh, you know, any kind of persuasion that we have.
And, um, unfortunately, leading with facts, as we have all f- probably found with our friends and family, doesn't work.
Dr. Gigi Geronimo is a neuroscientist, and so a lot of this is, you know, politic- political learnings, but, um, also it's just neuroscience and how the brain works.
And we have these, uh, you know, kind of receptors that push things away that make us feel uncomfortable, you know? And, um, and so our, our initial instinct when we are confronted with something counter to what we believe or what we pr- say we believe is to fight it, is to push away from that, you know? So that's why leading with feelings, uh, stuff that we can all relate to that hits us i- in our, our hearts is, is much more effective.
And it's so funny that as liberals, we're, as liberals we're like, "You have to appeal to f- to feelings, not facts.
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