Sep 10, 2026 · 35 min · 11 segments
00:00 – Introduction 1:50 – Why writing the newsletter revealed a skill Perla didn't know she had. 3:55 – What The Odyssey's cultural takeover tells us about audience psychology. 4:40 – Why core…
Perla BloomGuest
Joe CondonHost
Jay StewartHost
But it is a huge skill to be able to create content and, uh, you're basically a producer or a creative.

I haven't tried, I'm not gonna lie, but, like, I [laughs] I'm not good at actually making the thing.

It's, it's really hard to distill stuff down to figure out what's interesting, how, like, what are the pieces that you think people should be, like, gleaning from.

But it's something I've been, ooh, I mean, something I've been doing naturally my whole life, but that's what writing the newsletter helped me realize.

I'm really good at spotting patterns and cultural kind of, not trends, but, um, more kind of cultural movement, which I didn't realize just how much until I started writing that newsletter.

Um, I'm obsessed with her to the point where I could, like, do a whole newsletter just on her, but I won't because I don't know if the demand is there.

But yeah, I just wrote about that and I, and then, like, it just kinda ke- kept coming to me.

But it is a huge skill to be able to create content and, uh, you're basically a producer or a creative.

I haven't tried, I'm not gonna lie, but, like, I [laughs] I'm not good at actually making the thing.

It's, it's really hard to distill stuff down to figure out what's interesting, how, like, what are the pieces that you think people should be, like, gleaning from.

But it's something I've been, ooh, I mean, something I've been doing naturally my whole life, but that's what writing the newsletter helped me realize.

I'm really good at spotting patterns and cultural kind of, not trends, but, um, more kind of cultural movement, which I didn't realize just how much until I started writing that newsletter.

Um, I'm obsessed with her to the point where I could, like, do a whole newsletter just on her, but I won't because I don't know if the demand is there.

But yeah, I just wrote about that and I, and then, like, it just kinda ke- kept coming to me.
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