Oct 5, 2026 · 39 min · 11 segments
Sasha Radunovich played for the Shockers from 1985-89. While his basketball career at WSU is noteworthy, his success in the business world is what he prefers you learn from. We discuss how he chafed…
You started a club team, basketball team in your hometown, and said that many of the lessons you learned, uh, from your time at Wichita State were helpful.
Tell us a little bit about, uh, you know, what you learned from your coaches and how that helped you get that club operating.
Yes, so, mm, when I went back maybe, uh, four or five years after that, uh, I made a, a basketball facility.
Had, uh, three basketball courts, a dormitory, you know, and, uh, I formed a basketball school.
I would always have 300 or 400 kids, and then on the other side, I had a special team where, where the most talented kids, uh, were playing from, uh, Mont- Montenegro.
And, uh, I had every single kid and parent sign a document before joining the club, and actually, most of the rules that they had to sign, they were made from my experience with working with Eddie Fogler.
You know, because I wanted, uh, at, at some moments I would have 15, 20 teams competing at the same time, different age groups.
So I wanted my team to look, even though if they didn't have the shirts on, that you could say, well, this is Sasha's boys.
So for example, uh, when someb- when there was, uh, uh, somebody would go out of the game, regardless if he played well or if he, he played, uh, bad, everybody on the bench had to get up and touch his, uh, and give him a high-five.
Uh, if somebody fell on the floor, at least two guys needed to run up to him and help him get up.
Uh, absolutely, absolutely really big rule was that you cannot talk to referees.
Then, uh, uh, no involvement of the, uh, of the parents, and, uh, I mean, so, so many things.
And yes, I did succeed that all my teams because of all these rules that were implemented, actually all of them coming from, I mean 99% coming from Wichita State, uh, the, my teams looked exactly, exactly the same.
I didn't like them when I was, [laughs] when I was, uh, uh, when I was playing under him, but then actually, you know, y- you come back from years to years from the, on the things that you, that you have done, how people have treated you, and of course, in this process, uh, uh, if you're honest to yourself, you keep maturing as a person.
And, uh, I came to that point very quickly after my career as a basketball player was finished, that actually, uh, Eddie Fogler was right in everything that he was doing, actually, you know? So...
And I think he was the best player I have ever had in my life, and I had many.
I had many, and I had great coaches, but, uh, without, without thinking, I know.
And you know something, uh, many people push me to be the coach because they saw in me somebody that, uh, educated, that had huge experience, that, uh, knew how to motivate people, and things like that, but I never wanted to be a coach, and I will tell you why.
The only reason was I knew I could never be as good as, uh, of a coach as Eddie Fogler, and I didn't wanna go for less.
You started a club team, basketball team in your hometown, and said that many of the lessons you learned, uh, from your time at Wichita State were helpful.
Tell us a little bit about, uh, you know, what you learned from your coaches and how that helped you get that club operating.
Yes, so, mm, when I went back maybe, uh, four or five years after that, uh, I made a, a basketball facility.
Had, uh, three basketball courts, a dormitory, you know, and, uh, I formed a basketball school.
I would always have 300 or 400 kids, and then on the other side, I had a special team where, where the most talented kids, uh, were playing from, uh, Mont- Montenegro.
And, uh, I had every single kid and parent sign a document before joining the club, and actually, most of the rules that they had to sign, they were made from my experience with working with Eddie Fogler.
You know, because I wanted, uh, at, at some moments I would have 15, 20 teams competing at the same time, different age groups.
So I wanted my team to look, even though if they didn't have the shirts on, that you could say, well, this is Sasha's boys.
So for example, uh, when someb- when there was, uh, uh, somebody would go out of the game, regardless if he played well or if he, he played, uh, bad, everybody on the bench had to get up and touch his, uh, and give him a high-five.
Uh, if somebody fell on the floor, at least two guys needed to run up to him and help him get up.
Uh, absolutely, absolutely really big rule was that you cannot talk to referees.
Then, uh, uh, no involvement of the, uh, of the parents, and, uh, I mean, so, so many things.
And yes, I did succeed that all my teams because of all these rules that were implemented, actually all of them coming from, I mean 99% coming from Wichita State, uh, the, my teams looked exactly, exactly the same.
I didn't like them when I was, [laughs] when I was, uh, uh, when I was playing under him, but then actually, you know, y- you come back from years to years from the, on the things that you, that you have done, how people have treated you, and of course, in this process, uh, uh, if you're honest to yourself, you keep maturing as a person.
And, uh, I came to that point very quickly after my career as a basketball player was finished, that actually, uh, Eddie Fogler was right in everything that he was doing, actually, you know? So...
And I think he was the best player I have ever had in my life, and I had many.
I had many, and I had great coaches, but, uh, without, without thinking, I know.
And you know something, uh, many people push me to be the coach because they saw in me somebody that, uh, educated, that had huge experience, that, uh, knew how to motivate people, and things like that, but I never wanted to be a coach, and I will tell you why.
The only reason was I knew I could never be as good as, uh, of a coach as Eddie Fogler, and I didn't wanna go for less.
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