Good Guys Can Come First - Former Yum! Brands CEO Greg Creed Dishes on Leadership

I think one thing I wanted to ask you about is I know you've shared, you know, innovation and thinking outside the bun.

Those are all stories that are legendary in the restaurant space, but I wanted to take that idea and think about it relative to legacy brands.

You know, I mentioned to you that I had an opportunity to interview Kevin Hockman and But when you think about, I had this aha, and I haven't shared this with anybody.

So I want to ask you your thought.

I was thinking about all of these brands recently that are legacy brands that have really started to turn the corner or historically we know have, and they all are marketing CEOs, right?

Oh, look, I am.

I think you're right.

If you think about Kevin Hockman, I mean, Kevin turned around old Spicer Proctor and he came and did KFC US for us.

And now he's obviously done an amazing job turning around, you know, Chili's.

So but I'm with you.

I think.

Well,

Patrick Doyle at Domino's.

Oh,

yeah.

There's

so

many,

you know, Brian Nickel now up at Starbucks.

I think you're right, which is traditionally not many CMOs ever made it to be CEO.

It was usually the operators and the finance people.

But I think that there's a renewed emphasis on growth.

I mean, these days, if you think about private brands or, you know, they get really rewarded not on their profitability.

They get rewarded on their growth.

And