Marketing, AI & Personal Branding: What Every Business Needs to Know with Jaki Kackert

In this episode of **B2B Vault: The Biz To Biz Podcast**, host Allen Kopelman sits down with **Jaki Kackert**, a seasoned marketing consultant with experience working for industry leaders, including Disney, Fiserv, and Intuit. Jackie shares her journey through fintech and payments marketing while discussing how marketing has evolved from traditional advertising to today's AI-driven digital landscape. The conversation explores the power of storytelling, personal branding, customer engagement, and why businesses must adapt to changing technology without losing the human connection. You'll also learn practical marketing strategies for small businesses, how AI can enhance productivity, and why consistency in communication is key to customer retention and long-term growth. **Key Topics:** ✅ Marketing strategies for small businesses ✅ AI's role in modern marketing ✅ Personal branding and LinkedIn growth ✅ Customer retention and engagement ✅ Fintech and payments industry trends ✅ Building trust through storytelling ✅ Marketing tools every business should consider Powered by Nationwide Payment Systems. 🎧 Listen on Spotify, Apple Podcasts, YouTube, and all major podcast platforms. # #B2BVault #Marketing #Fintech #AI #PersonalBranding #BusinessGrowth #Payments #Entrepreneurship #SmallBusiness #Podcast # 🎙️ B2B Vault: The Biz-to-Biz Podcast with Allen Kopelman Are you ready to unlock the secrets of business growth, innovation, and financial success? Welcome to **B2B Vault: The Biz-to-Biz Podcast** — the essential show for entrepreneurs, business owners, and leaders who want to stay ahead in today’s fast-changing business landscape. Hosted by **Allen Kopelman**, a fintech pioneer and entrepreneur with over 25 years of hands-on experience, B2B Vault delivers actionable insights, expert strategies, and future-focused discussions that will help you grow, protect, and scale your business. ### What You’ll Gain Every Week: ✅ **Business Technology & Innovation** – Learn how AI, automation, SaaS, and payment technology are reshaping efficiency and profitability. ✅ **Fintech & Payments** – Discover how to navigate payment processing, ACH, high-risk merchant services, surcharging, chargeback prevention, and compliance. ✅ **Trends & Tactics** – Get ahead of industry shifts, B2B growth strategies, and the platforms defining the future of commerce. ✅ **Laws & Regulations** – Stay compliant and protect your bottom line by understanding Visa/Mastercard updates, fintech rules, and new privacy laws. ✅ **Expert Interviews** – Hear directly from CEOs, innovators, technologists, and authors who are transforming business and fintech worldwide. ### Why Listen? Because the world of business isn’t slowing down — and neither should you. Whether you’re running a startup, scaling an enterprise, or managing operations in between, **B2B Vault arms you with the knowledge and tools to thrive in a competitive market**. You’ll walk away from each episode with: - **Actionable strategies** you can implement right away - **Insider insights** from leading voices in fintech and business - **Clarity on complex regulations** that impact your business - **Proven tactics** to drive growth, efficiency, and security ### Take Action Today Don’t just react to change — **get ahead of it**. 👉 Subscribe to **B2B Vault: The Biz-to-Biz Podcast** now on your favorite platform. 👉 Share it with your team and business network. 👉 Unlock the knowledge, tactics, and innovations that will future-proof your business. 🔒 **B2B Vault – Unlocking the secrets to success in the world of business and fintech.** $$ Payments Powered by People- Payment Infrastructure Built to Scale With Your Business  Https://natonwidepaymentsystems.com *Click here* to watch more episodes of B2B Vault The Biz To Biz Podcast *Book* your demo today!