Point of sale

And she has, she's done it.

She's built her own technology that is her LOS, POS, CRM.

So we're gonna hear from a lender's perspective why they started to invest in their own technology and what things they decided to build and what things they decide to get from the market as a result.

So cannot wait for that discussion with Anita.

Now,

let's hear from Point of Sale.

Well, Mr. Shocken, sir, we have tested our latest beverage, Coffeeist, in 15 key cities.

Each sample of Coffeeist contains three milligrams of a simple alkaloid.

And not only tell you all to do stuff, but I do it.

This past week, I sent out an email to our database asking what POS they used.

And I got a shitload of replies.

And I spent the last five days replying to those and having hundreds of conversations to see if there's ways I can help people with their journey of growing their restaurant.

And so, and some folks think the onboarding process is, okay, let me teach you how to clock in and out.

Here's how to work the POS.

Okay, go, your shift starts now.

um that's not it's a good onboarding process and i love the idea of i like to call it a buddy and sign a buddy to that new person that that's the person that is going to be there with them or helping them and their kind of immediate go-to the first six uh to 12 weeks that they're they're working

It's located at the store's checkout counter.

Cash register, cassa di riscuotere.

Checkout is the area or counter where payment is made and receipts are printed, typically found near the front of the store.

Checkout, checkout.

A bag is a reusable or disposable container used to carry your purchases.

Many stores provide plastic bags as an option.

So it's kind of like our Google for all things Scooter's Coffee.

Um, and in there, there is a ton of playbooks that can show franchisees exactly what they need to do, how to set up and ring things in their POS.

Um, you know, for sampling, it's like, "Here are the types of businesses we want you to focus on.

Here's how you can reach out to them." Um, we even have email templates, like if they want to reach out to the hospital and take drinks, like, "Who do you reach out to the hospital, and here's maybe a template email of like what you could say." 'Cause again, our, you know, our franchisees, like most QSR industry, um, they're operators at heart, right? Again, they know marketing's important, but sometimes the task of figuring out how to do it or when to do it can feel really overwhelming.

Um, we also work really closely with our FBCs, so our franchise business consultants, where, um, you know, if they know of something that's going on, we, we're really close, um, internally and just kind of like share those wins.

So I would say the biggest one is probably like LSM Match.

Um, we also have certain POS keys where we can go in and look and see like if there are day of giving, if there are samplings, if there are donations.

Um, so that's-

So in Indiana, a bar can be held legally responsible if they serve someone who's visibly intoxicated, and then that person gets in a car and causes an accident.

But to prove that the bar served this person while they were visibly intoxicated is not always easy, right? So you want to get the POS, the point of sales information about credit card and what drinks were bought and when they were purchased.

You want to get surveillance video.

You want to be able to speak to witnesses.