What happens when the career you've spent years building suddenly changes—and you're forced to decide what's next?
On this episode of **In the Studio with J Haleem**, J sits down with **Allison Cordova, founder of Cordova Creative**, for a candid conversation about journalism, marketing, public relations, entrepreneurship, relationships, AI, and what it really takes to build a trusted brand.
Allison's career has taken her from television news to nonprofit communications, advertising, public-sector communications, education, sports marketing, and eventually entrepreneurship.
But when the position she thought would lead her into consulting later in life was eliminated, the timeline changed.
Instead of waiting, Allison decided it was time.
And even after years of experience?
She was still scared.
Her advice:
**Do it scared.**
