Satya Nadella describes how lessons from Microsoft’s history apply to today’s boom

So what should people be excited about as Ignite? The Ignite conference for us, more than anything else, is about making sure that AI is getting diffused inside of the enterprise, right? I mean, if there is one thing, it's more about, hey, what does it mean not to just admire somebody else's AI factory or AI agent, but how to build your own AI factory? Organizing the data layer turns out to be probably the most complicated thing which spans the enterprise such that it can meet the intelligence.

And so that's the stuff that I think we'll probably do a lot of.

We still don't really have deep research in a corporate context.

We do.

That's what Copilot is about.

But most people day-to-day do not have this.

So are they just underusing AI that exists? Yes.

In fact, it's interesting you brought that up because

to me, that is the killer feature.

So the biggest thing we did was we took this graph.

That is underneath what I think is the most important database in any company, which is underneath your email, your documents, your Teams calls, what have you.

It's the relationships.

By the way, people are not working in an ad hoc fashion in an unstructured way, but they're all doing it in relation of some business event.

That semantic connection is in people's heads and it's lost.

And for the first time, there's much better recall of

that.

Why do you think this is underpenetrated then in the enterprise? Because I feel like people are using lots of, you know, LLM tools.

They are uploading individual documents maybe.

But I don't think most companies have the all sing, all dancing, all of the company's context is plugged into their everyday AI app.

Yeah, in fact, I would say there are two sets of things.

One, it's starting,

right? I mean, I always say, at least compared to anything we have done in terms of all the office suites over our history, this is the fastest in that sense because it's change management.

At the end of the day, you've got to get it in.

People have to use it.

Oh, by the way, in the enterprise setting, It has got to mean all e-discovery has to work, all of the data governance has to work.