Behind the Brand with Bryan Elliott
Jun 29, 2026 · 51 min · 12 segments
Brendan Kane built a social media following of one million people in 30 days. Not with a big budget. Not with a team of 40 like Gary Vaynerchuk. Just relentless testing and a framework most people…
Bryan ElliottHost
[laughs] Um, so you eventually built, uh, you know, this structure, this platform that allowed you to, like, grow, um, two million followers in 30 days.
Was it all organic or, or was there some, uh, paid to it? Like, what does it actually cost to start something from zero and do what you did?
Um, a lot of our, our clients today, they're scaling massive audience with just their, their mobile devices.
It's, it, it really is how effective you can be as a storyteller, and the better the storyteller become, the faster that you can grow and scale.
Um, one such misunderstanding or myth is that they suppress your reach on purpose in order to get you to pay to use ads to get your content to be seen.
99% of the time when I'm looking at people that claim to be shadow banned, it's not.
It's not like Disney, Fox, you know, uh, Netflix, where they're investing billions of dollars in original content for, you know, these platforms, whether it's Hulu or Disney Plus or Netflix, any of these.
The, these social platforms rely on us to create content to keep people on, on these platforms.
[laughs] Um, so you eventually built, uh, you know, this structure, this platform that allowed you to, like, grow, um, two million followers in 30 days.
Was it all organic or, or was there some, uh, paid to it? Like, what does it actually cost to start something from zero and do what you did?
Um, a lot of our, our clients today, they're scaling massive audience with just their, their mobile devices.
It's, it, it really is how effective you can be as a storyteller, and the better the storyteller become, the faster that you can grow and scale.
Um, one such misunderstanding or myth is that they suppress your reach on purpose in order to get you to pay to use ads to get your content to be seen.
99% of the time when I'm looking at people that claim to be shadow banned, it's not.
It's not like Disney, Fox, you know, uh, Netflix, where they're investing billions of dollars in original content for, you know, these platforms, whether it's Hulu or Disney Plus or Netflix, any of these.
The, these social platforms rely on us to create content to keep people on, on these platforms.
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