Jul 5, 2026 · 36 min · 13 segments
Jake Karls is Co-Founder and Chief Rainmaker at Midday Squares, a Better-For-You chocolate and snacking brand now sold in over 10,000 stores across North America. In today's episode, we talk about…
Jake KarlsGuest
Veronica HislopHost
And when you lean into yourself, you're actually your greatest superpower, your greatest asset, because no one in the world can be you.
And what I'm trying to show is you can do the same thing in whatever you're going to do in life, whether it's food, whether it's banking, whether it's food science, whatever you're going to go out and to do in a career, your asset is you.
Welcome to That's a Food Job, the podcast that uncovers the stories behind the people shaping the agri-food industry.
I'm Veronica Hislop, and today's guest is the kind of food job title you won't find anywhere else.
The good for you chocolate brand that grew from a kitchen table idea to now being sold in over 10,000 stores across North America.
By prioritizing genuine human connection over anything transactional, he has earned the trust of investors, buyers, store managers, influencers, and the food community as a whole.
But what he really wants students to know is that your story and be unapologetically yourself might be your greatest career asset.
Read the full transcript.
Create an account to read the whole episode, search across every transcript, and follow the shows you care about.
And when you lean into yourself, you're actually your greatest superpower, your greatest asset, because no one in the world can be you.
And what I'm trying to show is you can do the same thing in whatever you're going to do in life, whether it's food, whether it's banking, whether it's food science, whatever you're going to go out and to do in a career, your asset is you.
Welcome to That's a Food Job, the podcast that uncovers the stories behind the people shaping the agri-food industry.
I'm Veronica Hislop, and today's guest is the kind of food job title you won't find anywhere else.
The good for you chocolate brand that grew from a kitchen table idea to now being sold in over 10,000 stores across North America.
By prioritizing genuine human connection over anything transactional, he has earned the trust of investors, buyers, store managers, influencers, and the food community as a whole.
But what he really wants students to know is that your story and be unapologetically yourself might be your greatest career asset.