Jul 7, 2026 · 21 min · 12 segments
A 15-month soccer card investment fund, reviewed in real time during the 2026 World Cup. Why demand trickles top-down in illiquid markets, why case hits (Kaboom, Color Blast, Stained Glass) hold a…
One thing that my Slabnomics investor tier subscribers know is that I've been actually putting together money for the express purpose of investing in the coming World Cup.
This is something that I've been doing for about 15 months or so.
And that fund of investments from friends and family is money that's now going to be either liquidated and sent back to them or pushed into new ventures for the future.
The idea of raising money for the fund is one that really parallels the idea of emerging markets if you look into those for stocks.
Back in about 2016, 2017, the idea of investing in the BRICS was a huge idea for anyone perusing stock market investing strategies.
The idea that globalization was going to move us towards money being invested into these high growth, yet traditionally not capitalist friendly areas was one that gained a lot of steam.
As I've talked about before, 52% of the sports card resale market takes place here in the United States, which just so happens to be the one place that soccer is not the main sport pretty much across the entire world.
But also the possibility of Americans leaving their mark on those travelers in terms of sports card memorabilia was an exciting paradigm shifting moment in my mind.
Going back to the stock market for a second.
The idea of emerging markets is also powerful because these are areas that are traditionally underfunded.
So when they do get funding, their growth trajectory is kind of like a small cap stock.
When it first starts getting noticed, all of the money rushes in at once and there's nobody selling at that time.
So the market balloons up.
That's how my expectations for the soccer fund went.
We want to use capital in an emerging space that is the soccer card market and have the highest ROI over a 15 month time frame.
One thing that my Slabnomics investor tier subscribers know is that I've been actually putting together money for the express purpose of investing in the coming World Cup.
This is something that I've been doing for about 15 months or so.
And that fund of investments from friends and family is money that's now going to be either liquidated and sent back to them or pushed into new ventures for the future.
The idea of raising money for the fund is one that really parallels the idea of emerging markets if you look into those for stocks.
Back in about 2016, 2017, the idea of investing in the BRICS was a huge idea for anyone perusing stock market investing strategies.
The idea that globalization was going to move us towards money being invested into these high growth, yet traditionally not capitalist friendly areas was one that gained a lot of steam.
As I've talked about before, 52% of the sports card resale market takes place here in the United States, which just so happens to be the one place that soccer is not the main sport pretty much across the entire world.
But also the possibility of Americans leaving their mark on those travelers in terms of sports card memorabilia was an exciting paradigm shifting moment in my mind.
Going back to the stock market for a second.
The idea of emerging markets is also powerful because these are areas that are traditionally underfunded.
So when they do get funding, their growth trajectory is kind of like a small cap stock.
When it first starts getting noticed, all of the money rushes in at once and there's nobody selling at that time.
So the market balloons up.
That's how my expectations for the soccer fund went.
We want to use capital in an emerging space that is the soccer card market and have the highest ROI over a 15 month time frame.
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