Playboy to Summer Fridays: Ali Mitton Reclaims the Female Gaze

"If people want to work with you, they’re going to find you. So you've just got to create the work, be aligned with your own taste, and put it out there." — **Ali Mitton** From a darkroom in the Gold Coast to shooting global campaigns in Los Angeles, photographer Ali Mitton has built an undeniable, sun-drenched career capturing freedom, raw movement, and elevated beauty. But what happens when the high stakes of commercial advertising pull you away from your artistic centre? In this incredibly raw and transparent conversation, Ali opens up about building massive relationships with legacy brands like CoverGirl and Aerie, navigating the toxic comparison loops of Instagram, and how a devastating personal crisis, losing her dream home in the 2025 LA wildfires, sparked an existential creative reckoning. We dive deep into the differences between the Australian and American industry landscapes, the realities of high-stakes commercial sets, and why true artistry requires the courage to say "no". **INSIDE THE EPISODE:**  00:00 — Intro 04:32 — Owning the Title Before You've Earned It 07:46 — Protecting Your Signature as Jobs Get Bigger 12:06 — The No-Retouching Era 16:16 — Getting Dropped 21:10 — How Dream Clients Actually Find You 24:35 — Shooting Playboy for the Female Gaze 28:29 — Legacy Clients, Celebrities & Managing Egos 34:35 — Being the Client for Once 36:55 — Losing the House in the LA Fires 43:45 — Learning to Say No 48:04 — The Impossible Shot List 57:51 — Beauty's Nostalgic Rewind 1:01:28 — Instagram Rewind: Behind the Shots ### **Connect with our Guest:** - Ali Mitton on Instagram: https://bit.ly/4vLjmuR - Website: www.alimitton.com https://bit.ly/3T12QJj ### **Enjoyed this Episode?**  **Join our Community!** - Your host, Arielle Thomas, on Instagram,⁠@arielle.thomas⁠ https://bit.ly/4v21hby - Us, on Instagram,⁠@processthepodcast https://bit.ly/4xJ1EKl - Whatsapp Community @processthepodcast https://bit.ly/44pdcFf Follow us to get notified every time a new episode drops every Tuesday. See you at the next one!  ** This episode includes third-party images and video clips used for educational commentary and visual references. All rights and ownership belong to their respective copyright holders. This content is utilized under Fair Use principles and does not imply endorsement or affiliation with Process The Podcast. For takedowns or  copyright inquiries, please contact hello@cinemathom.com*