Content Creation, Craft, and Code: Inside Dreams of Code with Elliott Minns

Very cool.

Well, you were introduced to us partially because you have unlocked the potential of this book that you read, Dan Martell's Buy Back Your Time, for somebody who said that you encouraged them to read it.

So we're hoping that you can kind of talk us through a little bit what your take on that book is and maybe why anyone would want to read it.

Yeah, yeah, it's a very good book.

So I was introduced to it earlier this year at an event for other creators.

I was like the only software developer creator, but there was a few others in different niches out there.

And one of them had effectively turned content creation into an effective business, basically, where I was, I'm still kind of a solo creator.

I do have an editorial team, but at the end of the day, it's mainly just me.

And I still sometimes edit my own videos and I do a lot of the work myself.

And as anyone who does content knows, it takes up a huge amount of time.

And so hopefully, you know, I still love to develop software and that is my passion.

And this year I've done quite a lot of it, but it takes away from being able to actually create content at the same time.

So I'm kind of, I've been stuck in a, how do I do this more efficiently? And yet at the same time, how do I continue to build, write code and develop products and things like that.

So from going to that meeting and then hearing kind of a lot of the reviews about the book and the creating question did a really nice presentation on everything that they learned and how they took from it.

I decided to read it myself and just to kind of get into a good mindset of buying back your time, which I think is something for me I've always struggled with because, and there's a part in the book that's actually really, really important.

which I kind of needed to be validated on, which is sometimes when you hire things out, it's not going to be done the same way as you're going to do it.

It might only get you 80% of the way there, but that's still a lot better than you spending that time to get to 80%, even if you have to do the final 20.

And that's something I've been accepting more and more of in this year and actually just appreciating.

Cool.

Yeah.

Yeah.

It's interesting, like the use of the word buy where it it feels very like monetary, like and I don't know, depending on who you are and what your job is.

you think of your time value differently.

Like, and I can see as like someone who's more self-employed, you probably think of your time with an exact dollar value versus somebody who's maybe like employed for a company.

It's kind of like, well, somewhere in this 40 hours, I'm creating value.