Jun 4, 2026 · 1 hr 2 min · 12 segments
In this episode of Logistics With Purpose®, presented by Vector Global Logistics in partnership with Supply Chain Now, hosts Enrique Alvarez and…
Benjamin ReichGuest
Ronny HorvathGuestEnrique AlvarezHostKristi PorterHostAnd so I would like to start by asking you, how would you define your role in helping organizations evolve? I mean, for people that don't necessarily know what you do or how you do it, what gives that work meaning for you personally and beyond the results? And I'll start with you, Benjamin, and then I'll move on to...

I would say everything I liked on my leisure time, I was grateful to, to see that in my business role as well.


So that means that connecting warehouses, the transportation piece of it, the fulfillment, the global trade, automation, data and AI, and build that all into an operating model that is stronger and easier for people to execute.

And that sounds very complex and like a very business-driven answer, but what gives it meaning personally is that logistics touches real lives every day.

So when logistics works, you don't see it, you don't hear it, you don't, you don't smell and feel it.

But when medicine arrives, factories run, shelves are stocked, and communities are supported, this is where I'm very grateful.

So every time I'm ordering something at a, at a global retailer and it arrives at time in my, at my front door, I'm just excited 'cause I know what's happening in the background to make this happen.
Well, tell us your, your take on, on what you do and your role is, and how you actually help companies evolve beyond what they have now.

For me, I always think about my role is to help our clients, and with that, like organizations to become more...

And Benny will not like that word resilient, because we heard that word like every time, right? There was a time-

Now it's making it more resilient, right? It's, it's not that much about cost anymore.

It's still important, but, uh, I think everybody understood that they have to be more adaptable, right? In a world where disruption just became normal, right? Uh, and I think this is where we can really see the value that we can bring to these clients that we have.

And what gives the work meaning for myself, it's just to see beyond, like, financial metrics, right? Because that was typically, as I mentioned, in the past, probably we can define it before the pandemic, it was all about, like, cutting costs and be efficient, right? After the pandemic, it was like really build resiliency.
And so I would like to start by asking you, how would you define your role in helping organizations evolve? I mean, for people that don't necessarily know what you do or how you do it, what gives that work meaning for you personally and beyond the results? And I'll start with you, Benjamin, and then I'll move on to...

I would say everything I liked on my leisure time, I was grateful to, to see that in my business role as well.


So that means that connecting warehouses, the transportation piece of it, the fulfillment, the global trade, automation, data and AI, and build that all into an operating model that is stronger and easier for people to execute.

And that sounds very complex and like a very business-driven answer, but what gives it meaning personally is that logistics touches real lives every day.

So when logistics works, you don't see it, you don't hear it, you don't, you don't smell and feel it.

But when medicine arrives, factories run, shelves are stocked, and communities are supported, this is where I'm very grateful.

So every time I'm ordering something at a, at a global retailer and it arrives at time in my, at my front door, I'm just excited 'cause I know what's happening in the background to make this happen.
Well, tell us your, your take on, on what you do and your role is, and how you actually help companies evolve beyond what they have now.

For me, I always think about my role is to help our clients, and with that, like organizations to become more...

And Benny will not like that word resilient, because we heard that word like every time, right? There was a time-

Now it's making it more resilient, right? It's, it's not that much about cost anymore.

It's still important, but, uh, I think everybody understood that they have to be more adaptable, right? In a world where disruption just became normal, right? Uh, and I think this is where we can really see the value that we can bring to these clients that we have.

And what gives the work meaning for myself, it's just to see beyond, like, financial metrics, right? Because that was typically, as I mentioned, in the past, probably we can define it before the pandemic, it was all about, like, cutting costs and be efficient, right? After the pandemic, it was like really build resiliency.
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