Judson Lindner is running Lindner Land Services out of Giddings, Texas, the town he was born and raised in. One year in, he's doing land clearing, excavation, site prep, pad building, stock tanks and cattle guard restoration across Central Texas, and he's staying booked!
Josh sits down with Judson to talk about how a teenager actually breaks into the dirt world. Nobody's going to finance an 18 year old, so his parents played the bank. His girlfriend's parents sold him a starter skid steer and excavator package for what they still owed on it. Now he rents a dozer about four times a month and runs a 150 mile radius.
They get into how Judson splits the business between ranch work around Giddings and commercial pad work up near Bryan and College Station, why he prices those two markets differently, and how to build a stock tank that actually holds water (the last builder on one of his jobs put it on a hill). Judson also breaks down cattle guard restoration, a service most contractors never advertise, and how word of mouth has turned it into steady work.
On the sales side, they cover why you shouldn't try to compete with the cheap guys, how warranties and written contracts build trust with landowners, and why sending daily photo updates sells more jobs than any pitch. Then they look ahead: Judson's first full time hire, why sales has to stay out front as you scale, Josh's "shadow me, I shadow you, then I release you" approach to training operators, and where Lindner Land Services will be in five years.
If you're young and thinking about starting your own land clearing or excavation business, this one's for you.
CHAPTERS
00:00 Meet Judson Lindner of Lindner Land Services
01:21 One year in: machines, crew and services
02:38 From an insurance desk job to the dirt world
03:28 The starter equipment deal that launched the business
04:33 Financing a land clearing business at 18
05:17 Skid steer, excavator and renting a dozer
06:28 Landing the first job
07:41 A 150 mile service radius
08:16 Diesel costs and raising the day rate
09:55 Ranch work in Giddings, commercial work in Bryan
11:17 Marketing tip: look at what's inside (and just outside) your radius
13:18 Rodeo roping and staying busy
13:44 How to build a stock tank that holds water
16:32 What a stock tank costs
16:54 Favorite jobs: fence line clearing vs. road building
18:00 Selling to ranchers and landowners
19:23 Don't compete with the cheap guys
22:40 Warranties on tanks and culverts
26:16 Pricing land clearing: day rate vs. per acre
27:30 Why Bryan pays more than Giddings
29:48 Stacking services into turnkey jobs
31:23 Cattle guard restoration explained
33:23 What a cattle guard restoration costs
34:49 Communication, contracts and showing up on time
36:44 Part time operators for bigger jobs
38:03 Leading a crew at 19 and an entrepreneur's risk tolerance
41:23 Biggest mistake so far
43:35 Work life balance when you're 19 and hustling
44:45 First full time hire: operator or sales?
45:47 Why sales has to stay out front as you scale
48:39 Founder syndrome and the fear of hiring
49:08 Shadow me, I shadow you, I release you
50:00 Lindner Land Services five years from now
50:37 Start young: investors invest in the person
52:42 Advice for young guys getting into the dirt world
53:46 Where to find Judson
CONNECT WITH JUDSON
Website: https://www.lindnerlandservices.com
Facebook: https://www.facebook.com/people/Lindner-Land-Services/61582528013688/
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**GET THE BOOK**
Land It in the Dirt World, the marketing playbook for land clearing, excavation and demolition contractors.
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**MORE FOR DIRT WORLD CONTRACTORS**
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