Aug 28, 2026 · 39 min · 11 segments
There are some podcast conversations that are informative — and some that are simply special. This episode of Kain & Friends was both. I had the opportunity to sit down with my brother, Bob Kain…
Bob KainGuestDavid KainHost
yeah so you know and that's one neat thing about having having a store that's been around for so long and and having employees here who care about it a lot of people talk about customer experience and satisfaction at dealerships but There's nobody that will go more above and beyond for a customer.
And then instead of going out and looking at a vehicle right away, they take them to their desk.
That we go over with the customer and let them know that we're 1 price store and this is going to be a wonderful experience for you, because you're not going to have all the stressful negotiation that you're going to see out there and at other dealerships.
The buying experience, we just make it just as enjoyable and a great process for the customer.
And it sounds like with the one price system, you're in a position to where involving the customer, because as you know, the industry is fraught with people not wanting to represent pricing.
As Graham, what you've learned, obviously, in your time with regulations at NADA is how important it is to differentiate.
When Bob and I started Graham, Ford F-Series trucks did not have window stickers.
So I saw the other day, you did a video and you were explaining how some of your competitors will jimmy with the price and inflate it and then offer a bigger discount.
And in a competitive situation where there are, you know, some people with black hats out in the industry that aren't, you know, they talk really good because they're gonna say, we're the best, we get great service and all that other, but then they pull the wool of the customer's eyes with false approaches.
yeah so you know and that's one neat thing about having having a store that's been around for so long and and having employees here who care about it a lot of people talk about customer experience and satisfaction at dealerships but There's nobody that will go more above and beyond for a customer.
And then instead of going out and looking at a vehicle right away, they take them to their desk.
That we go over with the customer and let them know that we're 1 price store and this is going to be a wonderful experience for you, because you're not going to have all the stressful negotiation that you're going to see out there and at other dealerships.
The buying experience, we just make it just as enjoyable and a great process for the customer.
And it sounds like with the one price system, you're in a position to where involving the customer, because as you know, the industry is fraught with people not wanting to represent pricing.
As Graham, what you've learned, obviously, in your time with regulations at NADA is how important it is to differentiate.
When Bob and I started Graham, Ford F-Series trucks did not have window stickers.
So I saw the other day, you did a video and you were explaining how some of your competitors will jimmy with the price and inflate it and then offer a bigger discount.
And in a competitive situation where there are, you know, some people with black hats out in the industry that aren't, you know, they talk really good because they're gonna say, we're the best, we get great service and all that other, but then they pull the wool of the customer's eyes with false approaches.
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