Jul 28, 2026 · 42 min · 9 segments
In this episode of Force Multiplier, recorded in our brand new home studio in London, Danny is joined by Professor Baba Sheba of City St. George’s, University of London Baba and Danny talk flipping…
Baba ShebaGuest
Danny AttiasHost
But what is the change that you're trying to make? You put all this time and this effort into your academia, your administrative functions, your life.

Of course, how I do that at the moment is by helping organizations, particularly higher education institutions, to think carefully about the role of technology And then look at how we can help people develop the capabilities they need.

How much do you think the advent of Gen AI is... new radical and kind of transformational pivot and how much of it is, it's the same thing that we've been trying to do for a long time.

And I've seen sort of people write and say that, that you've just got to treat it as another tool.

I believe that AI is quite profound in how it's already changing the way our society operates.

For those of us that are perhaps sort of closer to it, we can see it much quicker than those that are still just hearing about it or only engaging with it in sort of bite-sized way.


The vast majority of people will be using it as a word calculator to either summarize or take a small amount and make it into a large amount, as well as search the internet.

But what is the change that you're trying to make? You put all this time and this effort into your academia, your administrative functions, your life.

Of course, how I do that at the moment is by helping organizations, particularly higher education institutions, to think carefully about the role of technology And then look at how we can help people develop the capabilities they need.

How much do you think the advent of Gen AI is... new radical and kind of transformational pivot and how much of it is, it's the same thing that we've been trying to do for a long time.

And I've seen sort of people write and say that, that you've just got to treat it as another tool.

I believe that AI is quite profound in how it's already changing the way our society operates.

For those of us that are perhaps sort of closer to it, we can see it much quicker than those that are still just hearing about it or only engaging with it in sort of bite-sized way.


The vast majority of people will be using it as a word calculator to either summarize or take a small amount and make it into a large amount, as well as search the internet.
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