Jun 9, 2026 · 46 min · 14 segments
Birkenstock is one of the most recognizable footwear brands in the world. But what most people don't realize is that the company spent over 200 years building the system that made its success…
Aaron AlpeterHost
Niket ShahHost
Despite this company being 250 years old, you really haven't heard about them until the last 15 years or so.
For those who are new to the podcast, each session we focus on a different industry.
We do deep dives in at least six different brands whose history, supply chain, or X potential teaches something about this industry and where it's headed.
In addition to doing some of the deep dives on some of the most influential companies in the category, we're also bringing on rotating co-hosts for each episode.
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Despite this company being 250 years old, you really haven't heard about them until the last 15 years or so.
For those who are new to the podcast, each session we focus on a different industry.
We do deep dives in at least six different brands whose history, supply chain, or X potential teaches something about this industry and where it's headed.
In addition to doing some of the deep dives on some of the most influential companies in the category, we're also bringing on rotating co-hosts for each episode.
