Episode 29: Hally Leadbetter & Andrew Wantuck

So before we get off and running, uh, I wanna start with what is a simple enough question for most people, but I find that a lot of the guests, uh, I have on this show actually struggle a bit to answer it.

And Andrew, I'll, I'll start with you, and then we'll go to Hallie.

Yeah, start with him, please.

[laughs]

[laughs] Um, but-

This is a hard question, Andrew.

Are you ready? [laughs]

Well...

Ready.

Get ready.

Andrew, when you meet somebody and they ask, "So Andrew, what is it that you do?" What do you tell them?

Uh, okay, great.

So I would answer that question that I am a producer, first and foremost, and a lot of people don't know what that is right off the bat.

But I believe that a producer is somebody that hovers over the top of a project from the beginning, through the middle, all the way to the end, and so that's what I believe I do, as a short answer.

The longer answer is that I started a creative agency with Hallie Ledbetter called BetterCo, and we found that, uh, the ideation process is one of the most important to, to where to begin.

And then, hopefully if they like the ideas, we can use our production know-how to execute those ideas.

So we also own a production company.

So we can take an idea from the beginning all the way through to delivery.

Well, well put.

I think, again, in the, in the creative space, it, it can be a tough question.

So what about you, Hallie?

Yeah.

Uh, [laughs]

[laughs]

Uh, for me, honestly, Nate, it kinda depends on the context and, like, what, what scenario I'm in.