How Do You Build a Winning Team Culture in Cheerleading?

In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with mental performance coach and Mind Body Cheer founder Jeff Benson to talk about one of the biggest challenges gym owners and coaches face today: building a healthy, lasting team culture. From leadership struggles and parent communication to athlete identity, emotional regulation, and handling criticism in the social media era, Jeff shares practical tools for creating champion-minded athletes and stronger gym environments.   This episode is packed with real conversations, honest leadership lessons, and actionable advice for all-star cheer and dance professionals navigating modern sports culture.   Perfect for gym owners, coaches, program directors, and cheer parents looking to improve communication, team culture, athlete mindset, and long-term success in youth sports.   \*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\**   Connect with the MotUS Team:   Online | www.themotusedge.com   Email | [info@joinmotus.com](mailto:info@joinmotus.com)   Facebook | www.facebook.com/joinmotus   Instagram | @joinmotus   \*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\**   Prime Alliance   www.theprimealliance.com   www.theoneprimefinals.com   Facebook | www.facebook.com/theoneprimefinals   Instagram | @theoneprimefinals   \*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\**     Be sure to check out our other projects too:   S.R. Fabrico Author • www.srfabrico.com   Cheerfest • www.cheerfest.com   The CheerExpo • www.thecheerexpo.com   Stage 8 Dance Brands - www.stage8dancebrands.com   \*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\*\**   Production by Clanton Creative   www.clantoncreative.com   Custom Music through CheerSounds