The Effortless Empire Property Podcast
Jul 28, 2026 · 31 min · 10 segments
Download Chris Gray's Book: https://www.yourempire.com.au/get-effortless-empire/?ref=podcast In this episode, Chris Gray and Jon…
John CernerHost
Welcome to episode five of the Epilus Empire Property Podcast with Chris Gray and me, John Cerner.

So in previous episodes, we've talked about houses versus units, where in Australia to buy, and we've looked at the numbers between interest-only mortgages versus principal interest.

But there's a question that comes up almost every single conversation that we have with clients.

But what's actually the right property that we're looking to buy? So we've done this loan structure.

But what are the features? What are those little nuances that we look for when we're dealing with clients that are looking for investment properties? So today, Chris is going to walk us through the specific property profile that he lives for in Sydney, the type of building, the features of the apartment, the streets, areas to gravitate towards, areas to avoid, and the criteria that most buyers actually miss when they're looking for property and therefore could potentially buy the wrong investment.

We'll also pull back the curtain on something the property industry rarely talks about.

Honestly, who is really working for you when you transact and why the property that wins at auction might not be the property you should have bought.

Whether you're buying your first investment property, perhaps your home in certain areas or your fifth, this episode is going to be a practical guide for getting the asset selection right and avoiding the very common mistakes that most buyers go through.

And as always, if you enjoy what you hear, feel free to ask questions, leave comments, share, subscribe, like, maybe post it on your LinkedIn page as well.
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