Oct 20, 2026 · 53 min · 13 segments
📩 Get Dr. Vonda's insights Want to understand what's happening in your body — and what to do next? Each week, Dr. Vonda shares science-backed guidance on strength, bone health, muscle, and…
How did you take your readers from a place where I clearly was in the – I'm trying to think how far back.
I used to be – I was a dancer, but then when I didn't dance anymore, I became cardio all the time, like so many people, right? It's easy.
Cardio all the time, since I lifted heavy in high school, I didn't lift for decades until I started lifting heavy again.
How did you guide the conversation from all cardio all the time to cardio or to lifting? Or as I find myself now, I'm once again training for an endurance race.
Well, I think first and foremost, Women's Health is a science-backed, evidence-based brand.
So we deeply believed in talking to experts like you and reading the studies and reaching out to the lead researchers.
So that's first and foremost and definitely how I approach all of my content, whether it's on social media or in my Substack best case scenario.
And I believe that in my new chapter out on my own, and I believed it at Women's Health.
I remember one story, a feature we did about building up your glutes, which is really a Trojan horse for strength training and lifting heavy and describing the technique and why powerful glutes really power you through your life.
And it's interesting, and I'm sure you think about this a lot as a content creator and such a big voice in this space.
You have to capture people's attention so quickly, which can be really challenging.
And back in the day when people were reading print magazines, our version of that was a cover line.
So I think previous versions under different wonderful editors when the world looked different would have said something like how to get a perky butt or how to get a cute butt or something like that.
And I remember our cover line was something like, had to get an even more awesome butt.
Or, you know, it was kind of like giving credit to women for where they're starting, which I think is really important.
And then explaining through the science, like, it's okay to want to look cute in your jeans, but like, this is really, really good for you.
So that was always a nut we were trying to crack with our content and that I continue to today, to be honest.
How did you take your readers from a place where I clearly was in the – I'm trying to think how far back.
I used to be – I was a dancer, but then when I didn't dance anymore, I became cardio all the time, like so many people, right? It's easy.
Cardio all the time, since I lifted heavy in high school, I didn't lift for decades until I started lifting heavy again.
How did you guide the conversation from all cardio all the time to cardio or to lifting? Or as I find myself now, I'm once again training for an endurance race.
Well, I think first and foremost, Women's Health is a science-backed, evidence-based brand.
So we deeply believed in talking to experts like you and reading the studies and reaching out to the lead researchers.
So that's first and foremost and definitely how I approach all of my content, whether it's on social media or in my Substack best case scenario.
And I believe that in my new chapter out on my own, and I believed it at Women's Health.
I remember one story, a feature we did about building up your glutes, which is really a Trojan horse for strength training and lifting heavy and describing the technique and why powerful glutes really power you through your life.
And it's interesting, and I'm sure you think about this a lot as a content creator and such a big voice in this space.
You have to capture people's attention so quickly, which can be really challenging.
And back in the day when people were reading print magazines, our version of that was a cover line.
So I think previous versions under different wonderful editors when the world looked different would have said something like how to get a perky butt or how to get a cute butt or something like that.
And I remember our cover line was something like, had to get an even more awesome butt.
Or, you know, it was kind of like giving credit to women for where they're starting, which I think is really important.
And then explaining through the science, like, it's okay to want to look cute in your jeans, but like, this is really, really good for you.
So that was always a nut we were trying to crack with our content and that I continue to today, to be honest.
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