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The Daily Trends Report

The Daily Trends Report

The Weekend Trend Report with giovanni gallucci: October 10, 2026

Oct 10, 2026 · 17 min · 9 segments

The Weekend Trend Report, the Saturday deep dive on the biggest social media and food and beverage trends. Good morning. This is giovanni gallucci, this is the Weekend Trend Report, the Saturday…

The Weekend Trend Report, the Saturday deep dive on the biggest social media and food and beverage trends. Good morning. This is giovanni gallucci, this is the Weekend Trend Report, the Saturday episode of the Daily Trend Report feed, and Rachel Donovan is with me. Morning, Gio. My coffee is already gone. Then we move fast. Four trends this week. The big apps are bricking up the doors between each other, and Facebook just put a meter on your website link. The fan page you love might be on somebody's pa . . . | Strategy and creative are mine. AI helps produce it. - (00:00) - Intro - (00:39) - Story 1 - (04:39) - Story 2 - (08:25) - Story 3 - (12:14) - Story 4 - (16:08) - Outro

The Weekend Trend Report, the Saturday deep dive on the biggest social media and food and beverage trends. Good morning. This is giovanni gallucci, this is the Weekend Trend Report, the Saturday…

Spotify Website

Speakers: Giovanni GallucciHostRachel DonovanHost

Top entities: Facebook×12 Meta×8 TikTok×10 Carroll County×3 Texas×5

Show signals: SuitabilitySafeBiasNot politicalAudience≈23k followers

Social Platforms Put a Price on Exits0:42 – 4:30

Rachel DonovanHost

0:42

Facebook pages now get two outside links a month unless they pay for Meta 1.

Rachel DonovanHost

0:47

Go over and the link shows up as plain text.

Rachel DonovanHost

0:50

Nobody can click it.

Giovanni GallucciHost

0:51

Meta started testing that last December.

Giovanni GallucciHost

0:53

Then Meta 1 for Business went live in the middle of September and the cap got tied to a subscription.

Giovanni GallucciHost

1:00

Look at the tiers because the tiers tell you what they want.

Rachel DonovanHost

1:03

How bad is it?

Giovanni GallucciHost

1:04

The $15 essential plan adds zero links.

Giovanni GallucciHost

1:08

$50 a month gets you eight.

Giovanni GallucciHost

1:10

$150 gets 20.

Giovanni GallucciHost

1:11

Unlimited is $500 a month.

Giovanni GallucciHost

1:14

Links to Instagram, WhatsApp, and Threads are free.

Giovanni GallucciHost

1:17

Links to your own store are metered.

Giovanni GallucciHost

1:19

And news publishers reportedly got a pass.

Rachel DonovanHost

1:21

So the newspaper posts for free and the hot sauce guy pays rent.

Giovanni GallucciHost

1:25

The newspaper has lawyers and a trade association.

Giovanni GallucciHost

1:28

The hot sauce guy has a folding table at the Saturday market and a cousin who does his website.

Giovanni GallucciHost

1:34

That exemption tells you exactly who Meta thinks it needs.

Rachel DonovanHost

1:37

And this was the same week as the TikTok ad thing.

Giovanni GallucciHost

1:39

Same week.

Giovanni GallucciHost

1:40

Bloomberg reported on October 8th that Meta banned ByteDance from advertising on Facebook and Instagram, and the ban reaches any advertiser whose ad sends people to TikTok.

Giovanni GallucciHost

1:51

Effective immediately in the US, Canada, Japan, and a few other countries.

Giovanni GallucciHost

1:56

Meta's line to Reuters was that it doesn't have to run ads from a competitor whose goal is pulling people off its apps.

Rachel DonovanHost

2:03

And TikTok isn't exactly holding the door open either.

Giovanni GallucciHost

2:05

TikTok won't let a profile link log anybody into another social app.

FacebookSoftware ApplicationSocial networking service
98%12 mentions
MetaCompanyTechnology company
94%8 mentions
TikTokSoftware ApplicationWebsite
91%10 mentions
Carroll CountyPlaceCounty in Ohio
87%3 mentions
TexasAdministrative AreaUS state
83%5 mentions
InstagramSoftware ApplicationSocial networking service
80%5 mentions
Social mediaEntity
76%1 mention
Denver BroncosSports TeamAmerican football team
72%1 mention
Federal Trade CommissionGovernment OrganizationGovernment agency
69%3 mentions
United StatesCountryCountry in North America
65%3 mentions
User-generated contentEntity
61%1 mention
OhioAdministrative AreaUS state
57%3 mentions
WhatsAppSoftware ApplicationWeb site
54%1 mention
Whole Foods MarketCompanySupermarket chain
50%1 mention
CanadaCountryCountry in North America
46%1 mention
LinkedInSoftware ApplicationSocial networking service
43%1 mention
ThreadsSoftware ApplicationSoftware
39%1 mention
ByteDanceCompanyCompany
35%1 mention
JapanCountryCountry in East Asia
31%1 mention
ReutersCompanyNews agency company
28%1 mention
AmishEntityPeople
24%2 mentions
Ford MustangEntitySports car
20%1 mention
ClearwaterCityCity in Florida
15%1 mention
FloridaAdministrative AreaUS state
15%1 mention
CakeEntityFood
9%2 mentions
Los AngelesCityCity in California
6%1 mention
ChinaCountryCountry in East Asia
2%1 mention

RegulationLaw
Food and Beverage RegulationLaw > Regulation
Platform Distribution StrategyMarketing > Digital Marketing > Social Media Marketing
Artificial EngagementMedia > Social Media > Influencer Marketing
Undisclosed Fan Accounts and Trend SimulationMedia > Social Media > Influencer Marketing > Artificial Engagement
Hemp-Derived Cannabinoid ProductsLaw > Regulation > Food and Beverage Regulation
Federal Total-THC Limits on Hemp BeveragesLaw > Regulation > Food and Beverage Regulation > Hemp-Derived Cannabinoid Products
Regional Grocery CompetitionBusiness > Retail > Grocery Retail
Regional Food ProductsFood > Food Branding
Place-Based Product StorytellingFood > Food Branding > Regional Food Products
Local Supply Chains and Heritage FoodsFood > Food Branding > Regional Food Products > Place-Based Product Storytelling
Influencer MarketingMedia > Social Media
Social Media MarketingMarketing > Digital Marketing
Food BrandingFood
Digital MarketingMarketing
Grocery RetailBusiness > Retail
Law
Business
Food
Media
Marketing
RetailBusiness
Social MediaMedia

Social Platforms Put a Price on Exits0:42 – 4:30

Rachel DonovanHost

0:42

Facebook pages now get two outside links a month unless they pay for Meta 1.

Rachel DonovanHost

0:47

Go over and the link shows up as plain text.

Rachel DonovanHost

0:50

Nobody can click it.

Giovanni GallucciHost

0:51

Meta started testing that last December.

Giovanni GallucciHost

0:53

Then Meta 1 for Business went live in the middle of September and the cap got tied to a subscription.

Giovanni GallucciHost

1:00

Look at the tiers because the tiers tell you what they want.

Rachel DonovanHost

1:03

How bad is it?

Giovanni GallucciHost

1:04

The $15 essential plan adds zero links.

Giovanni GallucciHost

1:08

$50 a month gets you eight.

Giovanni GallucciHost

1:10

$150 gets 20.

Giovanni GallucciHost

1:11

Unlimited is $500 a month.

Giovanni GallucciHost

1:14

Links to Instagram, WhatsApp, and Threads are free.

Giovanni GallucciHost

1:17

Links to your own store are metered.

Giovanni GallucciHost

1:19

And news publishers reportedly got a pass.

Rachel DonovanHost

1:21

So the newspaper posts for free and the hot sauce guy pays rent.

Giovanni GallucciHost

1:25

The newspaper has lawyers and a trade association.

Giovanni GallucciHost

1:28

The hot sauce guy has a folding table at the Saturday market and a cousin who does his website.

Giovanni GallucciHost

1:34

That exemption tells you exactly who Meta thinks it needs.

Rachel DonovanHost

1:37

And this was the same week as the TikTok ad thing.

Giovanni GallucciHost

1:39

Same week.

Giovanni GallucciHost

1:40

Bloomberg reported on October 8th that Meta banned ByteDance from advertising on Facebook and Instagram, and the ban reaches any advertiser whose ad sends people to TikTok.

Giovanni GallucciHost

1:51

Effective immediately in the US, Canada, Japan, and a few other countries.

Giovanni GallucciHost

1:56

Meta's line to Reuters was that it doesn't have to run ads from a competitor whose goal is pulling people off its apps.

Rachel DonovanHost

2:03

And TikTok isn't exactly holding the door open either.

Giovanni GallucciHost

2:05

TikTok won't let a profile link log anybody into another social app.

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