Superwomen with Rebecca Minkoff
Oct 22, 2026 · 46 min · 12 segments
Before influencers ran fashion, the industry didn’t even want them on the invite list. Shea Marie remembers being seated separately from fashion insiders and seeing her photo in a Vogue article…
Rebecca MinkoffHost
And I don't think that the perception of influencers having brands was what it is now, which is like legitimate influencers and creators are having strong brands.
So when you did that, and I think COVID is still an early time, did you have a fear of like, what if this doesn't work out? What if going all in doesn't make it?
Obviously, people know, people who have followed me, they know that the brand and I are related.
And there's been this big shift where people used to stop me on the street and they would be like, oh, I love your Instagram or I love your style.
And now anytime anyone stops me, it's like, oh, you own the brand same, right? I love the brand.
And I don't think that the perception of influencers having brands was what it is now, which is like legitimate influencers and creators are having strong brands.
So when you did that, and I think COVID is still an early time, did you have a fear of like, what if this doesn't work out? What if going all in doesn't make it?
Obviously, people know, people who have followed me, they know that the brand and I are related.
And there's been this big shift where people used to stop me on the street and they would be like, oh, I love your Instagram or I love your style.
And now anytime anyone stops me, it's like, oh, you own the brand same, right? I love the brand.
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