Jul 7, 2026 · 37 min · 10 segments
We covered; \* Substack Creator Kits - \* How to be a Bestseller - no drama…
Claire VenusHost
I did want to just for my female founders, for my female business owners that I usually work with, I did want to kind of go over this new perks element that Substack have rolled out because I think it's a brilliant thing.


But if you guys have got any questions, if you're wondering about any of the rollouts that Substack have made, any of the shifts and changes, some of this stuff is just like cool tech bro stuff.

Like to me, you know, like having a UK based leaderboard It doesn't really mean that much.

I think when we take a step back and we realize Substack is just part of the internet, it's like having an internet leaderboard.

Obviously, it's great for the people that I adore that are on there, but I don't think it really means that much.

I think things like the perks, though, can fundamentally change the offers that you're putting out for your paid subscribers and the brand partnerships as well.

Not in a like, I really want to do all the brand partnerships way, in a that I've done them before.


Now, currently, you can only get access to the Creator Kit inside of Substack if you're a bestseller.

So one of my challenges that I regularly run is called the Growth to Bestseller Challenge.

So if you do want to access that, that's a really good place to start if you do want to unlock that Creator Kit.

Or you could watch mine and Russell Noelty's masterclass, which is two hours long called Secrets of Substack Bestsellers.

And usually people that watch that just go on to get bestseller pretty quickly afterwards, like a week or two afterwards.

I did want to just for my female founders, for my female business owners that I usually work with, I did want to kind of go over this new perks element that Substack have rolled out because I think it's a brilliant thing.


But if you guys have got any questions, if you're wondering about any of the rollouts that Substack have made, any of the shifts and changes, some of this stuff is just like cool tech bro stuff.

Like to me, you know, like having a UK based leaderboard It doesn't really mean that much.

I think when we take a step back and we realize Substack is just part of the internet, it's like having an internet leaderboard.

Obviously, it's great for the people that I adore that are on there, but I don't think it really means that much.

I think things like the perks, though, can fundamentally change the offers that you're putting out for your paid subscribers and the brand partnerships as well.

Not in a like, I really want to do all the brand partnerships way, in a that I've done them before.


Now, currently, you can only get access to the Creator Kit inside of Substack if you're a bestseller.

So one of my challenges that I regularly run is called the Growth to Bestseller Challenge.

So if you do want to access that, that's a really good place to start if you do want to unlock that Creator Kit.

Or you could watch mine and Russell Noelty's masterclass, which is two hours long called Secrets of Substack Bestsellers.

And usually people that watch that just go on to get bestseller pretty quickly afterwards, like a week or two afterwards.
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