Jul 24, 2026 · 1 hr 8 min · 14 segments
Send us Fan Mail Housing feels like it is slipping away for normal families, but the hardest truth might be this: the “starter home” got redefined…
Caleb SchmidtGuestCord CookHostWell, and that kind of gets to some of the dynamics, really, you know, whether that be labor dynamics, subcontractor dynamics, you know, as to exactly the things that, you know, that made me reach out.
And just for the audience, you know, I'll just kind of elaborate a little bit about I suppose it's probably because we have several mutual friends, mutual shed industry people.
And of course, the algorithm is always looking for engagement.
It probably also knows my own feelings about affordability and just how much of that is expectation versus reality.
And so I was, for whatever reason...
Kind of served up some of your thoughts on what it means to on what affordable housing means.
And I think, you know, the thing that stuck with me from that very first, you know, Facebook post that I saw from you was.
You know, it's not necessarily that housing has gotten unaffordable.
It's that our expectations of housing and particularly new housing.
Right.
When you think about building a new house, exactly what you're saying, a starter family, you know, a young family who wants to build a house and live in it.
for 20, 25, 30 years, maybe for, uh, you know, the rest of a lifetime, you know, I think particularly for men that tends to be the way we think about, you know, a house is like, well, gosh, if I'm a build one, I'm a, I'm a build that one, you know, the way I wanted her, you know, those types of things.
And, but what, what, what stuck with me was, um, what you had pointed out, which was basically, you know, the affordable housing of the past, um, Um, whenever you go back to, uh, you know, everybody kind of points back to really the golden age of modern America, um, you know, the fifties and then into the sixties, early sixties, um, and how people were building homes and, and, Everything seemed to be affordable.
Of course, we all know that our grandparents and even our parents were able to pretty comfortably, financially, afford being able to build homes.
But I think what gets discounted is just what types of homes they were building.
So I don't want to take your thunder here.
I really want you to be the one to drive this home because I think you are so well-versed.
So take over for me here, Caleb.
What has...
What does it mean? What does it mean to have to build or what is the expectation of affordable housing?

Man, I'm going to step back a few feet on this subject because I love what you said about the algorithm.

We weren't even friends on Facebook, right? And you were seeing some of the things come across my feed.

So I don't even know where the connections were, but it finds a similar belief system, similar feelings, and you get where we are today.
Well, and that kind of gets to some of the dynamics, really, you know, whether that be labor dynamics, subcontractor dynamics, you know, as to exactly the things that, you know, that made me reach out.
And just for the audience, you know, I'll just kind of elaborate a little bit about I suppose it's probably because we have several mutual friends, mutual shed industry people.
And of course, the algorithm is always looking for engagement.
It probably also knows my own feelings about affordability and just how much of that is expectation versus reality.
And so I was, for whatever reason...
Kind of served up some of your thoughts on what it means to on what affordable housing means.
And I think, you know, the thing that stuck with me from that very first, you know, Facebook post that I saw from you was.
You know, it's not necessarily that housing has gotten unaffordable.
It's that our expectations of housing and particularly new housing.
Right.
When you think about building a new house, exactly what you're saying, a starter family, you know, a young family who wants to build a house and live in it.
for 20, 25, 30 years, maybe for, uh, you know, the rest of a lifetime, you know, I think particularly for men that tends to be the way we think about, you know, a house is like, well, gosh, if I'm a build one, I'm a, I'm a build that one, you know, the way I wanted her, you know, those types of things.
And, but what, what, what stuck with me was, um, what you had pointed out, which was basically, you know, the affordable housing of the past, um, Um, whenever you go back to, uh, you know, everybody kind of points back to really the golden age of modern America, um, you know, the fifties and then into the sixties, early sixties, um, and how people were building homes and, and, Everything seemed to be affordable.
Of course, we all know that our grandparents and even our parents were able to pretty comfortably, financially, afford being able to build homes.
But I think what gets discounted is just what types of homes they were building.
So I don't want to take your thunder here.
I really want you to be the one to drive this home because I think you are so well-versed.
So take over for me here, Caleb.
What has...
What does it mean? What does it mean to have to build or what is the expectation of affordable housing?

Man, I'm going to step back a few feet on this subject because I love what you said about the algorithm.

We weren't even friends on Facebook, right? And you were seeing some of the things come across my feed.

So I don't even know where the connections were, but it finds a similar belief system, similar feelings, and you get where we are today.
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