Saïd Business School, University of Oxford
Sep 2, 2026 · 57 min · 12 segments
In the latest episode of the What we value podcast, Colin Mayer and Dennis Snower are joined by Jonathan Rose, CEO of Jonathan Rose Companies and author of The Well-Tempered City, to explore what it…
Jonathan RoseGuest
Dennis SnowerHostPodcast HostHost
Colin MayerHost
The first horizon is the world in which we are currently functioning in, is the current economic systems, regulatory systems, incentives, how our investments in financial systems work.

I want to make it clear that in that first horizon world, the system is failing to achieve societal and environmental well-being, and it's only getting worse.

Our negative impacts on biodiversity and the very basis of life are only increasing.

And so there are solutions I'm going to talk about in this first horizon world.

But without changing the fundamental basis of that world, we're not going to solve those big problems.

The third horizon world is, can we imagine a world in which the very systems design itself leads to positive environmental and social outcomes? And that is not just the change in some regulations or change in some incentives or investment strategies.

So I just wanted that as a framework because, in my view, literally everything the way our system is structured now is that it's misaligned.

There are ways that we can create regulations, that we can create investment incentives to do better.

To me, the prime misalignment is is that the boundaries between what are considered internalities and externalities are far too narrow.

And we need to dramatically expand those boundaries so that businesses can take advantage, economic advantage, of the positive impacts they're creating, which they may not be able to count, and also be held responsible for the negative impacts of what they're creating.

The first horizon is the world in which we are currently functioning in, is the current economic systems, regulatory systems, incentives, how our investments in financial systems work.

I want to make it clear that in that first horizon world, the system is failing to achieve societal and environmental well-being, and it's only getting worse.

Our negative impacts on biodiversity and the very basis of life are only increasing.

And so there are solutions I'm going to talk about in this first horizon world.

But without changing the fundamental basis of that world, we're not going to solve those big problems.

The third horizon world is, can we imagine a world in which the very systems design itself leads to positive environmental and social outcomes? And that is not just the change in some regulations or change in some incentives or investment strategies.

So I just wanted that as a framework because, in my view, literally everything the way our system is structured now is that it's misaligned.

There are ways that we can create regulations, that we can create investment incentives to do better.

To me, the prime misalignment is is that the boundaries between what are considered internalities and externalities are far too narrow.

And we need to dramatically expand those boundaries so that businesses can take advantage, economic advantage, of the positive impacts they're creating, which they may not be able to count, and also be held responsible for the negative impacts of what they're creating.
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