Paige Mycoskie: Building Aviator Nation Into a Billion-Dollar Brand

What started as a sewing machine and an $8,000 bank loan has become the $1 billion business known as Aviator Nation. At the helm is Blake’s sister and fellow entrepreneur, Paige Mycoskie. In this intimate conversation, the sibling duo swap stories of successes and failures and talk openly about navigating depression, suicidality, and queer identity as a family. In this conversation you’ll learn about: – The seven darkest years of Paige’s life and how she returned to her authentic self – How to reframe dark moments and turn hardship into drive – What to do when a sibling is hurting – How to teach yourself a new skill and turn it into a thriving business You can learn more about Paige Mycoskie at https://www.aviatornation.com/pages/the-aviator-nation-story.  Enough Foundation's mission is to spread reminders in every form — bracelets, messages, actions, community — until feeling ENOUGH becomes the cultural default. To learn more, visit weareenough.co.  Produced, Directed, and Cinematography by Wubetu Shimelash / IG: Wubetu Shimelash Disclaimer: No purchase necessary. While supplies last. Visit http://www.weareenough.co/rules for full terms. More information on Blake’s other projects here:  **Morning Water**  Morning Water is a daily hydration formula that restores energy, balance, and performance with essential electrolytes, minerals, and nutrients in one simple routine.  To learn more, visit morningwater.co and use code **NOMAGICPILL** for 25% off your first order. **SONIA**  Sonia is a conversational AI companion designed for emotional support. Through voice and text, it offers guided wellbeing sessions, including meditations, journaling, personalized recommendations, and practical exercises. To learn more, visit www.soniahealth.com and download it on the App Store. **MOOVLAB** At MOOVLAB, we bring health and wellness to your workday.  MOOVLAB - the answer to sitting is moving.  To learn more, visit www.moovlab.com Follow Blake on Instagram and stay up to date with Lemonada on Facebook and Instagram. For a list of current sponsors and discount codes for this and every other Lemonada show, go to lemonadamedia.com/sponsors. Joining Lemonada Premium is a great way to support our show and get bonus content. Subscribe today at lemonadapremium.com. Subscribe to Spotify Premium to watch ad-free video. *Disclaimer: This episode is for informational and entertainment purposes only and is not intended as medical advice. Always consult a qualified healthcare professional regarding any medical questions or concerns you may have.* Learn more about your ad choices. Visit megaphone.fm/adchoices