EP172: Scaling Digital Solutions With Consistent, Repeatable Results

Why do so many promising pilots fail to scale? In this episode of Leader Generation, Tessa Burg talks with digital transformation leader Kenneth Phua to explore what separates successful pilots from initiatives that never move beyond the testing phase. Drawing on his experience leading digital strategy and transformation programs for global brands, Kenneth shares the common mistakes organizations make when measuring pilot success, why repeatability matters more than one-time wins and how businesses can build the capabilities needed to scale digital and AI initiatives across teams, markets and functions. The conversation also explores the role of leadership in successful transformation. Kenneth explains why empathy, curiosity, trust and a willingness to challenge assumptions are essential for leaders navigating rapid technological change.  Whether you're launching a new digital platform, testing an AI-powered solution or leading enterprise transformation, this episode offers practical insights for turning experimentation into sustainable growth. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op. About Kenneth Phua: Kenneth Phua is a global digital transformation, ecommerce, and AI leader with more than 15 years of experience helping organizations turn digital investments into measurable business growth. Most recently, he served as Global Head of Digital Strategy & Innovation at The Coca-Cola Company, where he led enterprise-scale transformation initiatives across 115 markets and delivered approximately USD $900 million in system value. His work has spanned digital strategy, ecommerce, consumer platforms, first-party data, AI and operating model design. About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at [Tessa.Burg@ModOp.com](mailto:Tessa.Burg@ModOp.com).