Oct 7, 2026 · 22 min · 15 segments
Welcome to Great Minds, recorded live at Advertising Week New York 2026 in the Salesforce Podcast Studio. Joining us is Emeka Okafor Jr., Senior Product Director at Dropbox, who leads product for its…
Richard LarsonHost
Are there any themes here this year that you think will be particularly compelling?
I think what ad- advertisers are facing now too is, again, the cost of production is going, is getting cheaper and cheaper.
The tools that exist for creating, running, and delivering are getting inherently more complex and more streamlined.
So my whole thing here is, uh, the magic is in how do you connect the dots to maximize value for any single consumer, and that seems the primary thing that we wanna spend time on here.
Are there any themes here this year that you think will be particularly compelling?
I think what ad- advertisers are facing now too is, again, the cost of production is going, is getting cheaper and cheaper.
The tools that exist for creating, running, and delivering are getting inherently more complex and more streamlined.
So my whole thing here is, uh, the magic is in how do you connect the dots to maximize value for any single consumer, and that seems the primary thing that we wanna spend time on here.
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