Jun 27, 2026 · 1 hr 9 min · 13 segments
Austin Harrison is the CEO of Northbeam, the marketing analytics platform that measures over $31 billion in ad spend across the top DTC brands in the world. He doesn't see what works for one brand. He…
Austin HarrisonGuest
Monish SabnaniHostAnishHostIf you run or want to run an e-commerce brand, this is the closest you'll get to hearing about the whole game from a bird's eye view.
You may be having a great month, but it's a lot of returning customer revenue.
And that is something that is dangerous because you may have a great month, but you may not be great next month or the month after.
If you run or want to run an e-commerce brand, this is the closest you'll get to hearing about the whole game from a bird's eye view.
You may be having a great month, but it's a lot of returning customer revenue.
And that is something that is dangerous because you may have a great month, but you may not be great next month or the month after.
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