Jun 16, 2026 · 31 min · 11 segments
The future of athlete performance is changing. For decades, athletes focused almost entirely on physical development. Strength training. Nutrition. Recovery. Skill development. But a new…
Lucas LykkegaardGuest
Conner SchenkHost
And then what is it about, you know, obviously you played soccer over here in the States.

And so what is it kind of about the sports performance that, you know, intrigued you? Obviously, you're now kind of studying the psychology and the mental behind it.

And you come to the U S we have like maybe five major universities here and you come to the U S and you have, I want to say hundreds, but maybe even thousands like that.

So, um, I think there's such a big ecosystem of, you know, just athletes and universities to have not only the funds, but, you know, they're also, very into performance.

But right now it's a lot on the physical side, but, you know, there's also emerging a big market on, you know, mental

So that's really why I think they thought, you know, the U.S. was most optimized.

I'm sorry if you can hear there's something crazy going on out there, but yeah.

And is it, you know, we've been chatting a little bit, but especially with the mental performance side, it's, you know, pretty, I guess, a trending sector, you could say.

And so is that, was this something, you know, when you were playing that was a focus a few years ago? Or kind of what did it look like when you were in college playing football, soccer here in the States?

No, it's a very good question because back in Denmark, I experienced a little bit about, you know, sports psychology and having sports psychologists.

And then I came to the US and I didn't really see a lot of psychology work.

You know, I played for URI who had a great setup, but they were more focused on the physical side, you know, and I think in general, I think it's fair to say, you know, American sports is more dominated by, you know, physicality and power and, you know, in general, quantitative data.

And that's why I think they still live in that kind of, you know, area where that was a lot of the main focus.

But I think looking back, you know, especially with the, you know, I'm just talking from the soccer place, but I think most D1 sports, it's quick.

And then what is it about, you know, obviously you played soccer over here in the States.

And so what is it kind of about the sports performance that, you know, intrigued you? Obviously, you're now kind of studying the psychology and the mental behind it.

And you come to the U S we have like maybe five major universities here and you come to the U S and you have, I want to say hundreds, but maybe even thousands like that.

So, um, I think there's such a big ecosystem of, you know, just athletes and universities to have not only the funds, but, you know, they're also, very into performance.

But right now it's a lot on the physical side, but, you know, there's also emerging a big market on, you know, mental

So that's really why I think they thought, you know, the U.S. was most optimized.

I'm sorry if you can hear there's something crazy going on out there, but yeah.

And is it, you know, we've been chatting a little bit, but especially with the mental performance side, it's, you know, pretty, I guess, a trending sector, you could say.

And so is that, was this something, you know, when you were playing that was a focus a few years ago? Or kind of what did it look like when you were in college playing football, soccer here in the States?

No, it's a very good question because back in Denmark, I experienced a little bit about, you know, sports psychology and having sports psychologists.

And then I came to the US and I didn't really see a lot of psychology work.

You know, I played for URI who had a great setup, but they were more focused on the physical side, you know, and I think in general, I think it's fair to say, you know, American sports is more dominated by, you know, physicality and power and, you know, in general, quantitative data.

And that's why I think they still live in that kind of, you know, area where that was a lot of the main focus.

But I think looking back, you know, especially with the, you know, I'm just talking from the soccer place, but I think most D1 sports, it's quick.
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