Aug 4, 2026 · 22 min · 10 segments
Continuum Brand Strategy's Founder Ashley Dudzik shares how she feels financial advisor and fintech branding has been doing and when it's time for a brand refresh.
Ashley DudzikGuest
Allie ZendrianHost
As you think about next year, I mean, if 2026 was transformative, what do you feel like 2027 and beyond is for Continuum?
I think I might have shared this with you a few weeks back when we chatted, but this year has been very transformative on a personal level, professional level.
Felt like as soon as I announced Continuum, my world kind of came to a halt with a family matter that had come up.
And I've just kind of gotten back into the groove of really trying to stay focused and working on the business and not so much in the business.
Because I think there's some really awesome things that are going to be coming out of Continuum in the future and I think we're just getting started.
Like I said, I had a strategy session over the weekend and I'm really, really pumped about what's good for you.
And you know what? I mean, that line between working on and working in, I'll be honest, I'm probably working a little too much in and need to do a little more on.
You're always kind of toggling and pulling different levers at different times for the different needs in your life.
But that's one of the things I would say as a new consultant, finding time to work on the business is something that is imperative and important as well.
As you think about next year, I mean, if 2026 was transformative, what do you feel like 2027 and beyond is for Continuum?
I think I might have shared this with you a few weeks back when we chatted, but this year has been very transformative on a personal level, professional level.
Felt like as soon as I announced Continuum, my world kind of came to a halt with a family matter that had come up.
And I've just kind of gotten back into the groove of really trying to stay focused and working on the business and not so much in the business.
Because I think there's some really awesome things that are going to be coming out of Continuum in the future and I think we're just getting started.
Like I said, I had a strategy session over the weekend and I'm really, really pumped about what's good for you.
And you know what? I mean, that line between working on and working in, I'll be honest, I'm probably working a little too much in and need to do a little more on.
You're always kind of toggling and pulling different levers at different times for the different needs in your life.
But that's one of the things I would say as a new consultant, finding time to work on the business is something that is imperative and important as well.
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