Aug 3, 2026 · 45 min · 12 segments
We trace Steve Jobs from his 1985 ouster at Apple through his ten years away — founding NeXT, buying Lucasfilm's graphics division and turning it into Pixar, both companies struggling before Pixar's…
Hayden GarrickHost
Sean EideHost
So yeah, Sean, so getting started here, you know, almost everybody knows, right? Steve Jobs, founder of Apple, had some great successes early on, especially as the Apple II came out.
Steve Jobs is kind of personal project right he starts working on the Macintosh that comes out in 1984 big memorable Super Bowl commercial first time you can really put the computer on your desk and anybody can use it it's got the keyboard it's got the mouse and there's some things maybe stolen maybe borrowed maybe inspired from some other amazing computers at the time right but mostly it's all packaged up into into the Macintosh so somewhat of a success, right? Not super awesome, especially as the computer, the Mac starts to get a little bit aged and some more market demands are coming out.
Steve Jobs brings on former Pepsi CEO, John Scully, who he thinks is going to really take Apple to the next level.
He sort of admits to himself, maybe he's not the best person to continue to lead Apple, that being Steve Jobs, admits that to himself, and really takes that step.
He thinks about it a lot, and he finds John Scully, and he really thinks, this could be our guy.
So he convinces him on one of his famous walks that you'll hear a lot about if you know anything about Steve Jobs.
And John Scully's not sure, and essentially Steve Jobs sells him by saying, John, do you want to sell sugar water for the rest of your life, or do you want to beyond the edge of new technology and you know that's not a direct quote but that's the idea so so
what you're saying is we've got steve jobs because hayden knows a lot more about this than than i do with with steve jobs background but we have steve jobs who developed co-developed this amazing hardware but then brought in scully to run the business side is that right
And he's thinking, okay, you know, I think I want to be the visionary for the Mac and the computers.
And we've got this mindset that let's bring in this business CEO tycoon that's going to bring us to the next level.
He gets kind of re-exiled to a campus building that's kind of far away from what's going on, where they're working on the Macintosh and future things there.
So yeah, Sean, so getting started here, you know, almost everybody knows, right? Steve Jobs, founder of Apple, had some great successes early on, especially as the Apple II came out.
Steve Jobs is kind of personal project right he starts working on the Macintosh that comes out in 1984 big memorable Super Bowl commercial first time you can really put the computer on your desk and anybody can use it it's got the keyboard it's got the mouse and there's some things maybe stolen maybe borrowed maybe inspired from some other amazing computers at the time right but mostly it's all packaged up into into the Macintosh so somewhat of a success, right? Not super awesome, especially as the computer, the Mac starts to get a little bit aged and some more market demands are coming out.
Steve Jobs brings on former Pepsi CEO, John Scully, who he thinks is going to really take Apple to the next level.
He sort of admits to himself, maybe he's not the best person to continue to lead Apple, that being Steve Jobs, admits that to himself, and really takes that step.
He thinks about it a lot, and he finds John Scully, and he really thinks, this could be our guy.
So he convinces him on one of his famous walks that you'll hear a lot about if you know anything about Steve Jobs.
And John Scully's not sure, and essentially Steve Jobs sells him by saying, John, do you want to sell sugar water for the rest of your life, or do you want to beyond the edge of new technology and you know that's not a direct quote but that's the idea so so
what you're saying is we've got steve jobs because hayden knows a lot more about this than than i do with with steve jobs background but we have steve jobs who developed co-developed this amazing hardware but then brought in scully to run the business side is that right
And he's thinking, okay, you know, I think I want to be the visionary for the Mac and the computers.
And we've got this mindset that let's bring in this business CEO tycoon that's going to bring us to the next level.
He gets kind of re-exiled to a campus building that's kind of far away from what's going on, where they're working on the Macintosh and future things there.
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