Sep 9, 2026 · 1 hr 2 min · 14 segments
No, the majority of people who start whole life insurance or Infinite Banking are between 45 and 65 years old. “I’m in my 50s. I’m in my 60s. Isn’t this going to be too expensive?” It’s one of the…
Richard CanfieldHost
Neil DietrichGuest
And this is a question that we've covered a variety of times, but I think it's good to, again, repetition, but the way we covered and the perspective of covering shifts and changes, and sometimes a different vantage point or way of looking at it might just be the little piece that an individual needs to say, oh, I totally get that now.

A couple of things that come up for me, Neil, as you identify that is, first off, everyone's been on an airplane.

Most people got their earphones in or they're watching the television already or they're sleeping, you know, with their head against the side of the window.

And they're doing a safety demonstration, which we all should be paying attention to.

Um, but you know, they talk about the mass in the event of cabin deep pressurization, the mass are going to come down.

You have to put your mask on first before helping anyone else are as parents or grandparents or people who, you know, love and care about the people around us that we're traveling with.

We have this often innate, like need and desire, like, Oh my God, I have to help this individual.

And it's almost overwhelming, but The truth and the reality is you will be incapable of properly helping that individual if you have not first helped yourself.

So the analogy of putting your mask on first is the same way you should think about approaching most life insurance.

Now, that's not necessarily infinite banking, but if we're putting an insurance contract in place and our intention is to be able to practice the concept and that policy is going to help service our ability to do that, Well, we just put some logical pieces together and it's like, cool, you don't have proper coverage or good coverage or enough coverage or the right coverage right now, or the coverage you have presently is about to expire in three to four years.

Or you can renew it, but you're going to be renewing it at 800% increase in premium, which case you won't renew it.

It's actually a ripple effect of a sequence of possible events that aren't just possible.

They're probable, right? In law and in a courtroom environment, you would engage around probabilities, around a theory, and to engage people in questioning.

And this is a question that we've covered a variety of times, but I think it's good to, again, repetition, but the way we covered and the perspective of covering shifts and changes, and sometimes a different vantage point or way of looking at it might just be the little piece that an individual needs to say, oh, I totally get that now.

A couple of things that come up for me, Neil, as you identify that is, first off, everyone's been on an airplane.

Most people got their earphones in or they're watching the television already or they're sleeping, you know, with their head against the side of the window.

And they're doing a safety demonstration, which we all should be paying attention to.

Um, but you know, they talk about the mass in the event of cabin deep pressurization, the mass are going to come down.

You have to put your mask on first before helping anyone else are as parents or grandparents or people who, you know, love and care about the people around us that we're traveling with.

We have this often innate, like need and desire, like, Oh my God, I have to help this individual.

And it's almost overwhelming, but The truth and the reality is you will be incapable of properly helping that individual if you have not first helped yourself.

So the analogy of putting your mask on first is the same way you should think about approaching most life insurance.

Now, that's not necessarily infinite banking, but if we're putting an insurance contract in place and our intention is to be able to practice the concept and that policy is going to help service our ability to do that, Well, we just put some logical pieces together and it's like, cool, you don't have proper coverage or good coverage or enough coverage or the right coverage right now, or the coverage you have presently is about to expire in three to four years.

Or you can renew it, but you're going to be renewing it at 800% increase in premium, which case you won't renew it.

It's actually a ripple effect of a sequence of possible events that aren't just possible.

They're probable, right? In law and in a courtroom environment, you would engage around probabilities, around a theory, and to engage people in questioning.
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