Transportation Exchange presented by Rush Truck Centres of Canada
Nov 27, 2025 · 19 min · 8 segments
Send us Fan Mail James Menzies, Editor of Today's Trucking and TruckNews.com, returns to review the transportation industry market conditions through the lens of trailer demand, freight rates, and…
Yeah, trailers is said to be the leading indicator when it comes to equipment demand.
There's the tariffs, which add a lot of, you know, there's a lot of aluminum and steel that goes into a trailer.
Not long ago, I was down at the American Trucking Association's Management Conference and Exhibition, which is a good place to go to sort of get the pulse of the fleets and the OEMs and what they're thinking about.
And no one was overly optimistic that they're going to see trucking conditions improve over the next six months or so.
But everyone's wondering what's taking so long and such a hard market for that capacity to leave.
We're seeing that you're starting to see obviously some news, you know, more so in the US, a little bit in Canada, you know, about businesses that are kind of not making it through.
And to your point that, you know, will help bring them rates up as the capacity leaves the market, which then may start spurring, you know, some purchasing of new equipment, assuming that the rates can then support, you know, the capital cost of the equipment for sure.
Right, and it's much more palatable financially to start adding trailers before you add Class 8 trucks, especially if you're uncertain because, you know, it's a lower cost.
And both are needed, but trailers are something that you can pick up for a lot less money than a new Class 8 these days.
That's true, and they're not, you know, tied to any emission standards and stuff that are, you know, potentially coming down that way.
And I guess, you know, tied to that, you know, with the trailers, obviously the Class 8 and medium duty, what are you seeing and hearing about those two lines?
What's going to happen? This was supposed to be a great year for you to be selling trucks.
Yeah, trailers is said to be the leading indicator when it comes to equipment demand.
There's the tariffs, which add a lot of, you know, there's a lot of aluminum and steel that goes into a trailer.
Not long ago, I was down at the American Trucking Association's Management Conference and Exhibition, which is a good place to go to sort of get the pulse of the fleets and the OEMs and what they're thinking about.
And no one was overly optimistic that they're going to see trucking conditions improve over the next six months or so.
But everyone's wondering what's taking so long and such a hard market for that capacity to leave.
We're seeing that you're starting to see obviously some news, you know, more so in the US, a little bit in Canada, you know, about businesses that are kind of not making it through.
And to your point that, you know, will help bring them rates up as the capacity leaves the market, which then may start spurring, you know, some purchasing of new equipment, assuming that the rates can then support, you know, the capital cost of the equipment for sure.
Right, and it's much more palatable financially to start adding trailers before you add Class 8 trucks, especially if you're uncertain because, you know, it's a lower cost.
And both are needed, but trailers are something that you can pick up for a lot less money than a new Class 8 these days.
That's true, and they're not, you know, tied to any emission standards and stuff that are, you know, potentially coming down that way.
And I guess, you know, tied to that, you know, with the trailers, obviously the Class 8 and medium duty, what are you seeing and hearing about those two lines?
What's going to happen? This was supposed to be a great year for you to be selling trucks.
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