How Change Really Works With Julia Dhar - TWMJ #1057

I mean,

you've seen a few revolutions of this.

What do you think? Like, do you think it is generational, disruptively generational?

Yeah, I don't think if it's generational or cultural so much as because it seems to me that it's going to impact everybody in the organization at every level across departments.

And it's being sold as this technology.

massive disruption, that uncertainty is a strange thing.

So it's very hard for a business to say, we're going to ride this out and see where the real value is and deploy this slowly and strategically in a world where there is board pressure downward that I definitely see of like, what is the AI thing? How are we upskilling, reskilling, bringing the tools in, doing all this? So that creates a lot of make work.

In a world where we were on a bit of a different path strategically in terms of digital transformations and models like that, it was, we'll do a skunk work.

We'll do a little project.

We'll try it out.

We'll bring them into one department.

We'll see.

It's like the size and speed of this one feels like they have to do things.

So that's one aspect of it where I think there's a lot of confusion because it's not like there's a use case of, oh, we're going to turn our brochures and physical materials into a website.

We're going to take what we've sold commercially to some type of digital commerce model.

We're going to transform from a screen to a mobile phone.

This feels much more pervasive up and down the chain.

I think you're right that there's an anxiety from people, which is it's almost like a lose-lose.

If I don't use it, I'm gone.

If I do use it, I'm going to potentially not be as cognitively strong.

It might change my work.

I'm not sure where my value goes because it's not being clearly described to me that, oh, When we train and upskill you with these tools, this is now your value.

Like that's not being clearly defined because nobody knows.

And then you're right, the added stress of, and I'm being told it's going to ruin my kids.

Like that's a whole other component of it.

I mean,

you've seen a few revolutions of this.

What do you think? Like, do you think it is generational, disruptively generational?

Yeah, I don't think if it's generational or cultural so much as because it seems to me that it's going to impact everybody in the organization at every level across departments.

And it's being sold as this technology.

massive disruption, that uncertainty is a strange thing.

So it's very hard for a business to say, we're going to ride this out and see where the real value is and deploy this slowly and strategically in a world where there is board pressure downward that I definitely see of like, what is the AI thing? How are we upskilling, reskilling, bringing the tools in, doing all this? So that creates a lot of make work.

In a world where we were on a bit of a different path strategically in terms of digital transformations and models like that, it was, we'll do a skunk work.

We'll do a little project.

We'll try it out.

We'll bring them into one department.

We'll see.

It's like the size and speed of this one feels like they have to do things.

So that's one aspect of it where I think there's a lot of confusion because it's not like there's a use case of, oh, we're going to turn our brochures and physical materials into a website.

We're going to take what we've sold commercially to some type of digital commerce model.

We're going to transform from a screen to a mobile phone.

This feels much more pervasive up and down the chain.

I think you're right that there's an anxiety from people, which is it's almost like a lose-lose.

If I don't use it, I'm gone.

If I do use it, I'm going to potentially not be as cognitively strong.

It might change my work.

I'm not sure where my value goes because it's not being clearly described to me that, oh, When we train and upskill you with these tools, this is now your value.

Like that's not being clearly defined because nobody knows.

And then you're right, the added stress of, and I'm being told it's going to ruin my kids.

Like that's a whole other component of it.