Jul 23, 2026 · 45 min · 11 segments
When Carlos Abrams-Rivera became CEO of Kraft Heinz, the biggest challenge wasn't managing a global business, it was discovering how leadership changes you. Overnight, people treated him differently…
Carlos Abrams RiveraGuest
Andrea PetroneHost
Yeah, and I'll come back to, I really want to come back to the idea of loneliness because it's a topic that is worth discussing more.

But before getting to that, I'd like to ask another question about the COC because something that you said is, I think when we met the first time, they really stuck with me because sometimes, you know, not sometimes, actually all the time I review the conversation I had with potential guests and then I consider, okay, but what is really telling me, you know, what is in the background? And you said something that really stuck with me.

You said, you know, when things were going well, that's when you were probably at your weakest, right? Because you thrive in the hard moments.

But let me take that answer from the other angle, which is when I will say that I'm at my best when things are very challenging.

And I think part of the reason for that is, one, in those moments, it demands all of you.

And also during those moments in which you are so challenged, you know you're going to have to bring people with you.

So when you kind of go through those crucibles, And the fact that you went with these people who were with you in that kind of moment, it creates kind of a sense of camaraderie.

It creates a sense of, you know, I was on my best and I'm going to be able to now go forward with people that I trusted and trusted me in order for us to overcome that challenge.

So really, it comes from that sense of being able to feel like it is in challenges that you're required to put all the best of you to work, if that makes sense to you.

And to me, one of the most interesting parts is the importance and the privilege of leading with pressure.

And again, there are many different perspectives about pressure as a privilege.

And I'm sure that probably we are thinking about the same person that said that.

Yeah, and I'll come back to, I really want to come back to the idea of loneliness because it's a topic that is worth discussing more.

But before getting to that, I'd like to ask another question about the COC because something that you said is, I think when we met the first time, they really stuck with me because sometimes, you know, not sometimes, actually all the time I review the conversation I had with potential guests and then I consider, okay, but what is really telling me, you know, what is in the background? And you said something that really stuck with me.

You said, you know, when things were going well, that's when you were probably at your weakest, right? Because you thrive in the hard moments.

But let me take that answer from the other angle, which is when I will say that I'm at my best when things are very challenging.

And I think part of the reason for that is, one, in those moments, it demands all of you.

And also during those moments in which you are so challenged, you know you're going to have to bring people with you.

So when you kind of go through those crucibles, And the fact that you went with these people who were with you in that kind of moment, it creates kind of a sense of camaraderie.

It creates a sense of, you know, I was on my best and I'm going to be able to now go forward with people that I trusted and trusted me in order for us to overcome that challenge.

So really, it comes from that sense of being able to feel like it is in challenges that you're required to put all the best of you to work, if that makes sense to you.

And to me, one of the most interesting parts is the importance and the privilege of leading with pressure.

And again, there are many different perspectives about pressure as a privilege.

And I'm sure that probably we are thinking about the same person that said that.
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