Aug 4, 2026 · 19 min · 12 segments
This week, Darren Shaw and Claire Carlile are unpacking the local SEO stories you need to know, including: 📝…
Claire CarlileHost
And I see this a lot in the Google Business Profile community with, um, service area businesses who are trying to, uh, get access to a, a service area business, a Google Business Profile.
So Vinay talks about how the workflow or how businesses do this has changed, and it has been for over a year.
Um, but as, uh, is often the case, um, it's a bit difficult to understand what you're supposed to do based on even what Google tells you in the work-
So when you go to the pages in the support community, it tells you what you need to do if it's a regular bricks and mortar, which is nice and easy.
Um, you can't do that if it's a service area business, and Vinay is saying, as is the supporting documentation in the community, that you need to contact support.
Uh, so it says, um, that you should say, "Tell us what you need help with," enter transfer ownership of listing, and then you submit the request.
That is the point where you should get-- You normally get a little email box that appears, which means that you get to open a support, uh, case with Google.
Why, for me, is this skipping the actual layer of support that Google are telling you that you need, but it's going straight to a community post? So I'll do a little bit of research into that 'cause I think it would be really useful to give people, uh, a really [laughs] straightforward way that they, they can do this thing 'cause at the moment it's, it seems to be a little bit of a mess.
And I see this a lot in the Google Business Profile community with, um, service area businesses who are trying to, uh, get access to a, a service area business, a Google Business Profile.
So Vinay talks about how the workflow or how businesses do this has changed, and it has been for over a year.
Um, but as, uh, is often the case, um, it's a bit difficult to understand what you're supposed to do based on even what Google tells you in the work-
So when you go to the pages in the support community, it tells you what you need to do if it's a regular bricks and mortar, which is nice and easy.
Um, you can't do that if it's a service area business, and Vinay is saying, as is the supporting documentation in the community, that you need to contact support.
Uh, so it says, um, that you should say, "Tell us what you need help with," enter transfer ownership of listing, and then you submit the request.
That is the point where you should get-- You normally get a little email box that appears, which means that you get to open a support, uh, case with Google.
Why, for me, is this skipping the actual layer of support that Google are telling you that you need, but it's going straight to a community post? So I'll do a little bit of research into that 'cause I think it would be really useful to give people, uh, a really [laughs] straightforward way that they, they can do this thing 'cause at the moment it's, it seems to be a little bit of a mess.
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