Oct 16, 2026 · 31 min · 9 segments
The Significant Original Contribution to Knowledge is the defining attribute of a PhD. But how is it created? This week, Suz and Tara talk about how a SOCK is built - and formed.
Suzanne Morch-LassenGuest
Tara BrabazonHost
And what I find so fascinating about this research, and there's so much I find fascinating in this research, but one is you actually sit with another human being at a point that they're making decisions.

And I think in, in life, we, we talk about how easy and how quick it is to make decisions.

the time scape down with this human being, and a human being that's made some, you know, unfortunate decisions, and you slow the clock down to understand the decisions that they made and how, and why, and if they may make a different decision.

I think as well that when they feel, or from what I've been hearing them say, that when you f- felt that choice, you see, that's the difference, isn't it, between having a habit, knowing it's not good for you, but it just feels good in the body 'cause you're used to feeling of suffering or you're used to whatever it is.

Any form of stress or any form of crisis trigger, straight back to what it is you didn't wanna do but you're doing it anyway, you know?

Um, that when you've had that experience of an openness that allows you to feel, think, bodily, somatically reassess, accept, um, then you can't close off to that.

This is helping me a lot because, you know, decision-making, you know, in the, in the business literature, there's a big, a big literature on, on, you know, making decisions and as you said, habit forming and mindset and all this stuff.

And what I find so fascinating about this research, and there's so much I find fascinating in this research, but one is you actually sit with another human being at a point that they're making decisions.

And I think in, in life, we, we talk about how easy and how quick it is to make decisions.

the time scape down with this human being, and a human being that's made some, you know, unfortunate decisions, and you slow the clock down to understand the decisions that they made and how, and why, and if they may make a different decision.

I think as well that when they feel, or from what I've been hearing them say, that when you f- felt that choice, you see, that's the difference, isn't it, between having a habit, knowing it's not good for you, but it just feels good in the body 'cause you're used to feeling of suffering or you're used to whatever it is.

Any form of stress or any form of crisis trigger, straight back to what it is you didn't wanna do but you're doing it anyway, you know?

Um, that when you've had that experience of an openness that allows you to feel, think, bodily, somatically reassess, accept, um, then you can't close off to that.

This is helping me a lot because, you know, decision-making, you know, in the, in the business literature, there's a big, a big literature on, on, you know, making decisions and as you said, habit forming and mindset and all this stuff.
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