Tantra's Mantra with Prakash Sangam
Aug 10, 2026 · 28 min · 9 segments
In Apple's high-profile case against OpenAI, the latter went on a public offensive. It aggressively projected its version of the story, countering Apple’s allegations through many public channels…
Christie ThoeneGuest
Prakash SangamHost
So basically, public positioning and narrative building and, you know, how it affects your brand and such are a key, a key, uh, determinants on how they, how hard they fight, right? So-
Is-- Innovation is the reason all these people get out of bed in the morning.
So their reputation as innovators is, is, is part of the crown jewels of the company.
... and they don't want to be seen as somebody who are hindering, uh, uh, innovation from others, right? So, okay.
So basically, public positioning and narrative building and, you know, how it affects your brand and such are a key, a key, uh, determinants on how they, how hard they fight, right? So-
Is-- Innovation is the reason all these people get out of bed in the morning.
So their reputation as innovators is, is, is part of the crown jewels of the company.
... and they don't want to be seen as somebody who are hindering, uh, uh, innovation from others, right? So, okay.
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