Jun 13, 2026 · 23 min · 9 segments
Social media is evolving faster than ever before. Artificial Intelligence is transforming content creation, communities are becoming more valuable than followers, and personal brands are increasingly…
Blector VictorGuest
Francis OnukHost
okay awesome all right now let's go straight to selling directly through social media people have this misconception that once you post on social media it's there you have to do or boost ads to get it out there
What is that one thing that you think people are not using or doing well in terms of selling on social media?
I think some businesses, because when we talk about selling, let's say we're talking about businesses specifically, they don't take their audience, their community through their journey.
So you're trying to launch this product and you just wake up one day and you launch the product.
Or even if you're telling a story, you're telling the story on the launch day.
And then some people expect that once they make a post, people are going to just start patronizing.
You need to have, you must have done a lot of work to have that type of influence and most times most businesses and people they don't even do that much work so you must have done so much work that on the first day of lunch That means that the launch day is not even the important day.
So now in a case where you did not do the work before, that means you're going to do the work after your launch day.
That means you're going to have to do so much work, like probably in the next three, six, one year, six months, one year, You're going to do a lot of work.
So I would say people give up too soon when they've launched a product or a service or anything.
They give up very fast and they don't also take time to take people through the process.
okay awesome all right now let's go straight to selling directly through social media people have this misconception that once you post on social media it's there you have to do or boost ads to get it out there
What is that one thing that you think people are not using or doing well in terms of selling on social media?
I think some businesses, because when we talk about selling, let's say we're talking about businesses specifically, they don't take their audience, their community through their journey.
So you're trying to launch this product and you just wake up one day and you launch the product.
Or even if you're telling a story, you're telling the story on the launch day.
And then some people expect that once they make a post, people are going to just start patronizing.
You need to have, you must have done a lot of work to have that type of influence and most times most businesses and people they don't even do that much work so you must have done so much work that on the first day of lunch That means that the launch day is not even the important day.
So now in a case where you did not do the work before, that means you're going to do the work after your launch day.
That means you're going to have to do so much work, like probably in the next three, six, one year, six months, one year, You're going to do a lot of work.
So I would say people give up too soon when they've launched a product or a service or anything.
They give up very fast and they don't also take time to take people through the process.
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