Unlocking the Language Effect: How Subtle Shifts Transform Leadership and Stage Presence

Our guest today is a literal force of nature in the speaking world.

As a board member of the Canadian Association of Professional Speakers, CAPS, she's an award-winning strategist who has been recognized by Success Magazine as a top 10 up and coming entrepreneur.

But what makes her truly unique is her double threat of her double threat expertise.

She pairs high level designation in wealth management with a double certification in neurolinguistic programming.

That's NLP.

So today she's here to show us how the language effect can humanize your business and transform your stage presence.

So help me welcome Sarah Gilbert.

Thank you so much for having me, Gina.

This is great.

Yes, I'm looking forward to learning from you.

So, Sarah, I understand that you focus on subtle language shifts in high-stakes environments.

Can you share a specific example of a shift you noticed recently that completely changed your decision-making process? There are

so many because we shift every day.

But yes, the subtle linguistic shifts, I'll take one that I use a lot with my clients.

I don't know why it happens a lot recently, but it's making the difference between, I'm hoping to understand the difference between what's important and what's relevant.

And I was doing actually a talk at the CAPS convention and we were talking about metaphors and analogies and how we'll talk about that a little bit later, how that is a linguistic treasure, but how using metaphors and examples and stories is important using some that are relevant to our audience is even more

important

because on the brain perspective everything is important but really in relationship and in impact and influence we want to focus on what's relevant so understanding the decision the distinction between the two shifts actually hurt the way that we think and when we shift the way that we think we shift the way that we speak And then we shift the way that we actually impact and influence.