Aug 4, 2026 · 53 min · 12 segments
Sai Karra is a 21-year-old founder whose UGC ad agency has done millions in revenue with Fortune 500 apps, True Classic and Jake Paul's brand W among its clients. He and Nathan get into why he pays…
Sai KarraGuestNathan MayHost
So the business has made millions of dollars in revenue and I made a good amount of money, but I had a lot of financial mistakes, which I'm happy to dive into early on.

As an example, like I had no idea what a P&L was until I was like 18, 19, which relatively, still pretty young, but being in business for two years and not knowing how much money you're making and losing each month, it's not good.
It's like, is there more in the banking account this week or less in the banking account? There's definitely, yeah,

But again, I'm so glad that happened because I then was like, okay, I look at the bank account a year later and I'm like, I could have sworn we made a lot more money than this.

And so I think through those lessons, I had to really just like master finances in a way.

And I'm not saying I'm like, I'm like the best editor or whatever, but I think I have a way clearer understanding of how it works now.

So the business has made millions of dollars in revenue and I made a good amount of money, but I had a lot of financial mistakes, which I'm happy to dive into early on.

As an example, like I had no idea what a P&L was until I was like 18, 19, which relatively, still pretty young, but being in business for two years and not knowing how much money you're making and losing each month, it's not good.
It's like, is there more in the banking account this week or less in the banking account? There's definitely, yeah,

But again, I'm so glad that happened because I then was like, okay, I look at the bank account a year later and I'm like, I could have sworn we made a lot more money than this.

And so I think through those lessons, I had to really just like master finances in a way.

And I'm not saying I'm like, I'm like the best editor or whatever, but I think I have a way clearer understanding of how it works now.
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