S3Ep12: Become the Local Authority: Jessie Vukobratovich’s Social Media Blueprint for Realtors

Jessie Vukobratovich is proof that social media success isn’t about luck, it’s about staying in the game long enough to figure out what actually works. After six years of inconsistency, frustration, and posting content that completely missed the mark, Jessie finally made a shift that changed everything. In this episode, she shares the exact moment she stopped focusing on what she thought people wanted (hint: market stats ????) and started creating hyperlocal, community-driven content her audience couldn’t stop watching. The result? Explosive growth, thousands of new followers in a matter of days, and now a steady stream of inbound leads every single week. But it’s not just about going viral. Jessie breaks down how she turned attention into actual business, using simple but powerful systems like automated messaging, strategic lead capture, and consistent follow-up to convert views into closings. We’re also talking about the real side of growth: the months of posting with zero results, the overwhelm when leads start pouring in, and the investments she made (even when it felt risky) to build a sustainable, scalable business. Resources & Links: Follow @jessievrealty on Instagram 1. Join the Facebook Community: Moms in Real Estate 2. Moms in Real Estate Referral Network: Find referral partners across the U.S. 3. Apply to Be on the Podcast 4. Follow along on Instagram @heykristencantrell & @momsinrealestate 5. Watch on YouTube 6. Subscribe to our Newsletter 7. Become a Sponsor Check out our amazing sponsors:   Your Tax Coach // Professional Tax Accountants. We're not just saving you money, we're changing lives! @‌yourtaxcoach‌ The Real Time App // Simplifies real estate transactions for Realtors and their clients. Effortlessly manage documents, timelines, tasks, and vendors all in one seamless platform. Check it our HERE Get a free week on content from Coffee & Contracts! Coffeecontracts.com use code MIRE for $20 off