May 20, 2026 · 38 min · 10 segments
Nathan Wrigley interviews Leo Losoviz, focusing on translating WordPress sites using AI-powered tools, including his Gato AI Translations for Polylang plugin. They cover the evolution from manual…
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After giving a talk at WordCamp Asia on the invisible gotchas of WordPress translation, Leonardo joins us to discuss both the moral and practical arguments for making your site multilingual, and how the technology has changed the landscape for site owners and developers alike.
I suspect that many listeners have considered translating their WordPress websites, whether for legal compliance or to reach a wider audience, but may be unsure where to start or if the investment is worthwhile.
As Leonardo explains, the ease and affordability introduced by AI-powered translation tools have changed the landscape.
What used to require costly human translators and time-consuming workflows can now often be handled with a few clicks, and for a fraction of the price.
Leonardo starts by sharing his background in plugin development and the evolution of translation plugins over the decade.
We then get into how AI translations work, why manual oversight still matters, and how the new features coming to WordPress, such as collaborative editing and deeper AI integration, will impact workflows and user experience.
We also discuss plugin strategies around managing multiple translations, SEO considerations, and the best practices for ensuring your translations are accurate and efficient.
Leonardo gives practical advice on how to avoid wasting resources when updating posts, and offers his perspective on the arms race of translation as AI becomes ubiquitous, and why, as it gets easier, keeping up with competitors becomes essential.
If you're interested in making your site multilingual or just want to hear how WordPress translation technology is evolving, this episode is for you.
If you're interested in finding out more, you can find all of the links in the show notes by heading to wrtavern.com/podcast, where you'll find all the other episodes as well.
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