Oct 1, 2026 · 19 min · 6 segments
Polls show more voters are picking sides in the race for governor while billionaire donors define the fundraising contest — Inside Wisconsin Politics considers the campaigns a month from Election […]
Shawn JohnsonHost
Zac SchultzPanelist
Rich KremerPanelist
Anya van WagtendonkPanelist
So Marquette has given us a lot to talk about with this latest poll, and we're going to get into some of the specifics here in a bit.
Among likely voters, David Crowley leads Tom Tiffany 49% to 46% with 5% undecided.
But Anya, we have seen how hard it is to poll in the year 2026 and poll accurately.
And we've also seen how people can overreact to polls, follow them like they're a scoreboard rather than kind of a snapshot in time.
With all that we know and all we've been through, why is the political world so focused on this poll and what are they saying about it?
It gives us something to kind of hold on to at a time that, again, we've been through a pretty wild primary season.
And so and what we do as reporters in the field is generally a little bit more of like a qualitative type of reporting.
I feel like it's easy when we go out and talk to people to kind of get a sense of vibes, vibes based reporting.
All those caveats are true and I think really important to keep in mind.
And I think that we remind our listeners and our viewers about that as well.
But with all of that, it does give us some amount of numbers to kind of point to.
One of the kind of things to also be looking at is How much money are the candidates raising? And then how is that translating into these numbers? Because, you know, we pay attention to it.
So Marquette has given us a lot to talk about with this latest poll, and we're going to get into some of the specifics here in a bit.
Among likely voters, David Crowley leads Tom Tiffany 49% to 46% with 5% undecided.
But Anya, we have seen how hard it is to poll in the year 2026 and poll accurately.
And we've also seen how people can overreact to polls, follow them like they're a scoreboard rather than kind of a snapshot in time.
With all that we know and all we've been through, why is the political world so focused on this poll and what are they saying about it?
It gives us something to kind of hold on to at a time that, again, we've been through a pretty wild primary season.
And so and what we do as reporters in the field is generally a little bit more of like a qualitative type of reporting.
I feel like it's easy when we go out and talk to people to kind of get a sense of vibes, vibes based reporting.
All those caveats are true and I think really important to keep in mind.
And I think that we remind our listeners and our viewers about that as well.
But with all of that, it does give us some amount of numbers to kind of point to.
One of the kind of things to also be looking at is How much money are the candidates raising? And then how is that translating into these numbers? Because, you know, we pay attention to it.
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