102: The Science of Aging Gracefully: Precision Skincare for Women in Midlife

You have so many different hats that you wear as an entrepreneur.

So as you were on this journey and you're now an entrepreneur, you're no longer a product developer working for somebody else.

There were all these things, all these hats you needed to wear.

What most surprised you that you thought maybe you couldn't do that you were able to do or accomplish?

I would say speaking to you and speaking out in front of people.

You know, I think I've been very comfortable behind the scenes.

And I think selling, the selling part of communicating the value of what we have.

I'm not a natural salesperson.

I'm definitely great with behind the scenes managing everything.

But being in the forefront and talking to people who never heard of our brand and introducing them to the science and to the brand in a way that they can understand.

has been something I never really thought I could do.

And I've been out there doing that.

And that's been an exciting challenge I think I've overcome.

And also, like I said, you know, being in front of the camera and, you know, putting my face out there on social media.

I mean, that's been another piece that's been really difficult for me prior to starting a brand.

I had never really used social media very often.

It was very limited.

I was more of a voyeur rather than a participant.

And now, you know, needing to get out there and to share my story, I'm really being pushed to have good courage, to just be me and be real and be in the world and show people who I am.

And, you know, and I'm for a relatively shy person, it's a lot.

And it's been empowering to feel that I can do it.

And people have been so kind.

I've been very lucky that I really haven't been interacted with anyone that's been unsupportive or unkind in any way.

And I think that women get a bad rap because I feel like all the women that I've connected with through my journey so far have been rooting for me.

Whether or not they're really integrated in my business or not, just supportive, kind, and wanting to see another woman do well.